Brand Marketing Specialist: Campaign Execution & Analytics

Insight Global; Toronto; On-site; CAD 55,000 - 75,000; Full time

Job summary

Insight Global in Toronto is seeking a Brand Marketing Specialist to support the development and execution of marketing campaigns. You will analyze insights, coordinate cross-functional teams, and ensure flawless campaign delivery.

In this early-career role, you’ll assist with campaign planning, creative reviews, deployment, and post-mortem reporting while tracking budgets and KPIs to drive results.

Qualifications

• Experience supporting marketing campaigns and programs, with exposure to cross-functional teams.
• Ability to analyze insights and trends to inform campaign decisions.
• Strong organizational skills for coordinating budgets and timelines.

Responsibilities

• Campaign Planning: supports the brand team in developing the marketing brief and pulling relevant data.
• Campaign Execution - Creative & Deployment: coordinates with agencies, reviews creative, ensures adherence to guidelines, and tracks delivery.
• Campaign Metrics & Tracking: assists with budget planning, status updates, and KPI dashboards.
• Post-mortem & Optimization: contributes to performance reports and identifies optimization opportunities.

Skills

Campaign Planning

Campaign Execution

Budget Tracking

Analytics

Project Management

Brand Communications

Job description

Insight Global in Toronto is seeking a Brand Marketing Specialist to support the development and execution of marketing campaigns. You will analyze insights, coordinate cross-functional teams, and ensure flawless campaign delivery.

In this early-career role, you’ll assist with campaign planning, creative reviews, deployment, and post-mortem reporting while tracking budgets and KPIs to drive results.