B2B Marketing & Brand Campaigns Specialist

EY; Ottawa; On-site; CAD 76,000 - 113,000; Full time

Benefits offered by this job

Discretionary bonus

Medical plan

Pension plan

Vacation policy

Paid personal days

Job summary

EY Canada seeks a Marketing Specialist to support planning and execution of integrated marketing initiatives across EY's service lines. You will help advance EY’s brand, increase market visibility, and support growth objectives through multi‑channel programs.

In collaboration with service line leaders, industry groups and BMC colleagues, you will bring campaigns and events to life—virtual, in‑person and hybrid—while measuring performance to inform future planning.

Qualifications

• Bachelor's degree in marketing, communications or a related field.
• 5+ years of marketing experience delivering campaigns that drive revenue and relationships.
• 5+ years of in-person event planning and execution.

Responsibilities

• Support planning and execution of integrated, omni-channel marketing campaigns.
• Translate goals into activities that connect brand to demand.
• Execute lower-funnel marketing with sales to support pipeline progression.
• Assist lead generation and pipeline acceleration through campaigns and events.
• Collaborate with stakeholders to align activities to accounts and revenue goals.
• Track marketing performance and budgets to optimize ROI.

Skills

5+ years marketing experience

B2B marketing

Event management

Stakeholder management

Content development

Education

Bachelor's degree in Marketing or related

Tools

PowerPoint

CRM

Job description

EY Canada seeks a Marketing Specialist to support planning and execution of integrated marketing initiatives across EY's service lines. You will help advance EY’s brand, increase market visibility, and support growth objectives through multi‑channel programs.

In collaboration with service line leaders, industry groups and BMC colleagues, you will bring campaigns and events to life—virtual, in‑person and hybrid—while measuring performance to inform future planning.