Account Manager, Search & eCommerce

GroupM; Toronto; On-site; CAD 55,000 - 80,000; Full time

Job summary

A leading media investment company is seeking an Account Manager to oversee paid search and eCommerce initiatives for Fortune 1000 clients. This role involves developing strategies and managing execution for Google and Amazon campaigns, fostering strong client relationships, and driving performance through analytics and optimization. Ideal candidates have 2-3 years of experience in account management, and a knack for digital marketing, along with familiarity with major search advertising platforms.

Qualifications

• 2-3 years of experience in account/client management and digital marketing.
• Experience with campaign management for Google and Amazon.
• Certifications in Google and Amazon advertising are a plus.

Responsibilities

• Manage paid search and ecommerce campaigns for Fortune 1000 clients.
• Optimize campaign performance and maintain positive client relationships.
• Forecast revenue opportunities and ensure client satisfaction.

Skills

Account Management

Search Advertising

Digital Marketing

Client Communication

Analytical Skills

Tools

Google Ads

Bing Ads

Amazon Advertising

Google Analytics

Excel

PowerPoint

Job description

The Account Manager is responsible for the day-to-day management of a client's paid search and ecommerce initiatives. This includes developing strategy and managing the execution of Google search & Amazon campaigns based on the client's business objectives.

Key Responsibilities :

• Define and manage Google Search & Amazon campaigns for Fortune 1000 clients
• Create, manage, and execute strategic search & Ecommerce plans that meet client goals
• Define a campaign strategy and deliverables plan that exceeds client expectations
• Create, present, and gain client approval on campaign strategies and tactics
• Oversee and deliver on Account Management business processes
• Maintain positive client relationships, expectations, and communications
• Forecast, generate, and maximize revenue opportunities with clients
• Monitor, track, evaluate, and optimize campaign performance to maximize client investment
• Build on existing paid search expertise, and develop a reputation for innovation and efficiency
• Stay up to date with industry trends and developments in digital marketing and consumer behavior to recommend improvements
• Knowledge of creating campaigns, launching, keyword expansion, SQR analysis, and keyword analysis

Knowledge and Skills :

• Experience with search advertising platforms (Google Ads, Bing Ads, Amazon)
• 2-3 years of account/client management skills and execution of complex paid search & ecommerce campaigns
• High attention to detail and ability to handle multiple accounts
• Professional interaction and client communication skills
• Technical and analytical mindset
• Basic knowledge of Google Analytics & Bid Management tools (SA360, Pacvue) and social APIs is a plus
• Proficiency in Microsoft Office, especially Excel and PowerPoint
• Google & Amazon Certification is an asset

About GroupM :

GroupM is the world’s leading media investment company responsible for over $63B in annual media investment through agencies like GroupM Nexus, Mindshare, Essence Media, and Wavemaker. Our portfolio includes Data & Technology, Investment, and Services, united in our vision to shape the next era of media where advertising works better for people. We leverage scale to innovate, differentiate, and generate sustained value for our clients worldwide.

GroupM and its affiliates embrace diversity, inclusivity, and equal opportunity. We are committed to building a team that reflects various backgrounds, perspectives, and skills. We are a global media agency network serving international clients. The more inclusive we are, the better work we can create together.

We’re an equal opportunity employer. If you require accommodations during the recruitment process due to a disability or special need, please inform us. While we appreciate all applications, only selected candidates will be contacted for an interview.