Paid Social Marketing Specialist

adMixt; São Paulo; Sur place; BRL 114 000 - 137 000; Plein temps

Avantages offerts par ce poste

10 PTO Days

5 Sick Days

Federal Brazilian Holidays

Bonus potential

Résumé du poste

adMixt is seeking a Paid Social Marketing Specialist to join our Accounts Team, hands-on in executing and optimizing campaigns across Meta, TikTok, Pinterest, and Snap for ecommerce brands.

You will implement tracking, manage budgets, generate performance reports, and collaborate with creative teams to improve ROAS, CPA, and CAC while aligning with client goals. Reporting to the Director of Accounts, bachelor’s degree or equivalent and legal work status in Brazil are required.

Qualifications

• 3+ years of hands-on Paid Social account management (Meta, TikTok, Pinterest, Snap).
• Proven success working on non-brand ecommerce campaigns optimizing for ROAS, CPA, CAC.
• Manage at least 3 ecommerce accounts with monthly ad spend exceeding USD 50,000.
• Advanced knowledge of Paid Social tracking and attribution.
• Fluent in English (written and spoken).

Responsabilités

• Execute, monitor, and optimize Paid Social campaigns across Meta, TikTok, Pinterest, and Snap.
• Implement audience targeting, creative placement, and bidding strategies.
• Apply tracking templates, URL parameters, and conversion tracking to ensure accurate performance measurement.
• Manage campaign budgets, pacing, and performance against client's Source-of-Truth goals.
• Prepare performance reports and provide supporting analysis for internal strategy discussions.
• Stay informed of platform updates, new tools, and emerging best practices to apply in execution.

Connaissances

Campaign optimization

Analytical thinking

English proficiency

Communication skills

Formation

Bachelor's degree or equivalent

Outils

Meta Ads Manager

TikTok for Business

Pinterest Ads

Snap Ads

Google Ads

Bing Ads

Shopify analytics

Description du poste

There will be a strategy and data analysis assessment project as a part of the recruiting process.

We are looking for a Paid Social Marketing Specialist to join our Accounts Team, supporting the management and optimization of advertising campaigns.

In this role, you will focus on the hands‑on execution of campaigns across Meta, TikTok, Pinterest, and Snap, ensuring daily performance aligns with ROAS, CPA, and CAC objectives.

Reporting to the Director of Accounts, you will work to maintain, adjust, and enhance campaign performance. Additional experience with Paid Search platforms and strategies such as Google and Bing will be considered a valuable skillset.

Key Responsibilities:

• Execute, monitor, and optimize Paid Social campaigns across Meta, TikTok, Pinterest, and Snap
• Implement audience targeting, creative placement, and bidding strategies
• Apply tracking templates, URL parameters, and conversion tracking to ensure accurate performance measurement
• Manage campaign budgets, pacing, and performance against client's Source-of-Truth goals
• Prepare performance reports and provide supporting analysis for internal strategy discussions.
• Stay informed of platform updates, new tools, and emerging best practices to apply in execution.

Required Qualifications:

• Minimum of 3 years of hands‑on Paid Social account management (Meta, TikTok, Pinterest, Snap)
• Proven success working on non‑brand e‑commerce campaigns optimizing for ROAS, CPA, and CAC
• Experience managing at least 3 e‑commerce accounts with monthly ad spend exceeding USD $50,000 each
• Advanced knowledge of Paid Social campaign tracking and attribution
• Fluent in English (written and spoken).

Preferred Qualifications:

• Familiarity with Shopify analytics and optimization using 1st‑party data
• Strong ad copywriting skills with a focus on conversion
• Understanding of Conversion Rate Optimization (CRO) principles
• Ability to work with creative teams to implement effective Paid Social creative strategies
• Previous agency experience (preferred but not required).
• Experience with Paid Search (Google and Bing)

Additional Requirements:

• Bachelor’s degree or equivalent
• Dedicated work computer and professional, quiet work environment
• Legal work status in Brazil

Compensation starts at USD $2,200 / month based on experience, 10 PTO Days + 5 Sick Days + Federal Brazilian Holidays + Bonus potential