Marketing Media Analyst

Goexecutive; São Paulo; Híbrido; BRL 60 000 - 90 000; Tempo integral

Resumo da oferta

Goexecutive is seeking a skilled Media Analyst to develop and execute media campaigns across multiple markets. You will manage paid channels such as Google Ads, Criteo, LinkedIn Ads, and more to drive brand awareness and engagement.

The role requires strong analytical skills, English and Portuguese fluency, and the ability to work autonomously within a cross-functional team. Salesforce experience is a plus.

Qualificações

• Bachelor's degree in Marketing or related field.
• Proven experience in independently creating and managing media campaigns.
• Deep knowledge of paid media platforms (Google Ads, Criteo, LinkedIn Ads, Facebook Ads, Yahoo DSP, Taboola, Twitter Ads).
• Strong analytical skills with data-driven insights.
• Excellent communication and collaboration.
• Self-motivated and autonomous.
• Fluent in Portuguese and English.
• Bonus: Salesforce experience.

Responsabilidades

• Develop and execute comprehensive media campaigns across various markets independently.
• Manage paid media channels, including but not limited to Google Ads, Criteo, LinkedIn Ads, Facebook Ads, Yahoo DSP, Taboola, and Twitter Ads.
• Align media campaigns with the top of the sales funnel to drive brand awareness and customer engagement.
• Generate insightful reports on campaign performance, analyze data, and provide recommendations for optimization.
• Collaborate with cross-functional teams to ensure a cohesive and integrated approach to marketing efforts.
• Stay updated on industry trends and leverage emerging technologies to enhance campaign effectiveness.

Conhecimentos

Media buying

Paid media

Google Ads

Criteo

LinkedIn Ads

Facebook Ads

Yahoo DSP

Taboola

Twitter Ads

Analytics

Portuguese

English

Formação académica

Bachelors in Marketing

Ferramentas

Salesforce

Descrição da oferta de emprego

We are currently seeking a talented and self-driven individual to join in our client team as a Media Analyst. If you have a passion for creating and managing media campaigns across diverse markets and possess expertise in paid media platforms, we want to hear from you!

Responsibilities:

• Develop and execute comprehensive media campaigns across various markets independently.
• Manage paid media channels, including but not limited to Google Ads, Criteo, LinkedIn Ads, Facebook Ads, Yahoo DSP, Taboola, and Twitter Ads.
• Align media campaigns with the top of the sales funnel to drive brand awareness and customer engagement.
• Generate insightful reports on campaign performance, analyze data, and provide recommendations for optimization.
• Collaborate with cross-functional teams to ensure a cohesive and integrated approach to marketing efforts.
• Stay updated on industry trends and leverage emerging technologies to enhance campaign effectiveness.

Requirements:

• Bachelors degree in Marketing or related areas
• Proven experience in creating and managing media campaigns independently.
• In-depth knowledge of paid media platforms such as Google Ads, Criteo, LinkedIn Ads, Facebook Ads, Yahoo DSP, Taboola, and Twitter Ads.
• Strong analytical skills with the ability to derive actionable insights from data.
• Excellent communication and collaboration skills.
• Self-motivated and able to work autonomously.
• Fluency in both Portuguese (PT) and English (EN)
• Bonus points for experience with Sales force.