Lead Growth Marketer

Noovid; Brasil; Remote; BRL 180,000 - 300,000; Full time

Benefits offered by this job

Remote work

Equity

Ownership of work

Open decisions

Growth fund

Paid time off

Job summary

Noovid is seeking a senior Growth Lead to own end-to-end growth across a two-sided marketplace. You will set the growth strategy, define the key metrics, and personally run high-leverage campaigns across paid, organic, lifecycle, partnerships, social, and content.

You will build instrumentation and establish a weekly decision rhythm to inform future hires and scale the team. You will craft a clear growth roadmap, balance brand demand with creator supply, and translate data into bets.

Qualifications

• Six-plus years of hands-on growth work with ownership of a real growth number.
• Built a growth system from scratch or near-total scope, not just optimised one channel.
• Able to launch campaigns, shape landing pages and lifecycle, and draw answers from data.
• Know how to balance both sides of a marketplace and turn evidence into a clear bet.
• Fluent in English; it's the working language.

Responsibilities

• Own growth end-to-end: identify the constraint, pick the channel, run the work, and report results.
• Define acquisition, activation, retention, and marketplace metrics used to guide decisions.
• Lead high-leverage bets across paid, SEO, lifecycle, partnerships, social, and content.
• Build instrumentation, experiment discipline, and weekly decision rhythm behind channels.
• Draft the roadmap and lay groundwork for a small, focused growth team.

Skills

Growth strategy

Channel ownership

Data analysis

Experimentation

Cross-functional leadership

Job description

Remote — Worldwide

Growth at a two-sided marketplace is a balancing act. More brand demand only helps if the right creators are ready for it, and more creators only help if their work lands on real campaigns. Today that balance is managed by feel, and the feel is pretty good. Your job is to turn it into a system.

You'll own growth end to end: find the constraint, pick the channel, run the work yourself, and make the results easy to read. Just as important, you'll build the measurement, lifecycle, and experiment habits that let future specialists scale whatever you prove out.

What you'll do

• Set the growth strategy across both brand demand and creator supply
• Define the acquisition, activation, retention, and marketplace metrics we make decisions from
• Pick and personally run the highest-leverage work across paid, SEO, lifecycle, partnerships, social, and content
• Build the instrumentation, experiment discipline, and weekly decision rhythm behind the channels
• Write the roadmap and lay the groundwork for a small, focused growth team

What we're looking for

• 6+ years of hands-on growth work, with ownership of a real growth number at senior or lead scope
• You've built a growth system from scratch or close to it, not just optimised one channel inside a big team
• You can launch campaigns yourself, shape landing pages and lifecycle, and pull your own answers from the data
• You know how to balance both sides of a marketplace and turn evidence into a clear bet
• You're fluent in English. It's our working language

Your first six months

• Build one trusted view of both funnels and name the constraint with the most leverage
• Run a focused set of bets and make the keep, change, or kill decisions visible
• Put the growth roadmap, review rhythm, and measurement in place for the hires that follow

Bonus points

• Creator-economy, UGC, or influencer-marketing experience
• Experience growing products in Brazil, Latin America, or Europe
• Portuguese or Spanish

What we offer

• Remote for real — Work from wherever you do your best work. We write things down so time zones are a feature, not a fight.
• Meaningful equity — You'll own a real slice of the thing you're helping build, not a rounding error.
• Whole problems, not tickets — You get a problem from the messy start to the shipped result, and what you own is genuinely yours.
• A seat at the table — Decisions here get made in the open, with the people doing the work in the room.
• Growth mindset fund — Extra money each year for learning and development.
• Real time off — Paid vacation you're actually expected to take. Rested people do better work, and we mean it.