LATAM Marketing Director

Dassault Systèmes; São Paulo; Presencial; BRL 150.000 - 250.000; Tempo integral

Resumo da oferta

A leading company in the tech industry seeks a dynamic LATAM Marketing Director to drive marketing strategies across the region. This role involves leading a team, managing budgets, and executing marketing plans to enhance brand awareness and demand generation. The ideal candidate will have extensive marketing experience, a strong educational background, and the ability to thrive in a multicultural environment.

Qualificações

• 15+ years of marketing experience.
• 5+ years managing a Marketing team.
• Multicultural experience in international environments.

Responsabilidades

• Define and execute integrated Marketing Plan aligned with LATAM strategy.
• Lead the marketing team and manage the annual marketing budget.
• Monitor metrics and adjust marketing strategies accordingly.

Conhecimentos

Leadership

Communication Strategy

Marketing Planning

Formação académica

Degree in Marketing

Descrição da oferta de emprego

The LATAM Marketing Director is responsible for the overall marketing at the Geo level. This dynamic leader will define, build, and execute an integrated Marketing Plan aligned with the LATAM strategy.

Lead the marketing team in LATAM to maximize the overall marketing contribution to Dassault Systèmes’ business, including local customer engagements, events, digital, and communications marketing teams with budget management.

Build and implement a strong awareness & demand generation plan.

Develop and execute localized marketing strategies and plans.

Ensure a consistent, equity-based tone of voice throughout the company. Ensure timely and effective execution of the operational marketing plan (tactics and programs).

Monitor metrics of all executions to continually adjust and enhance the marketing plan.

Create and maintain an annual marketing budget.

Contribute to the go-to-market strategy with documented insights on key market and competitive trends.

Work closely with the Executive Marketing team and LATAM Managing Director on the GEO Business Strategy and plan.

Represent marketing in GEO external activities (speaker at events, facilitator in public relations, etc.) to generate interest and new business contacts.

Minimum Requirements:

1. 15+ years of marketing experience
2. Degree in Marketing or related concentration
3. 5+ years of experience directly managing a Marketing team
4. Multicultural experience in managing people in an international environment
5. Sales (direct & indirect sales) knowledge and experience is a strong plus
6. Ability to represent DS Marketing in public speaking opportunities
7. A collaborative leader who thrives in cross-functional teams
8. Interpret financial statements
9. Business management principles
10. Track key performance indicators
11. Buyer/Customer Knowledge and Profiling
12. Communication Strategy and Planning
13. Content Creation Strategy and Optimization
14. Marketing Planning and Strategy

Note: to be considered for this position, please submit an English version of your resume.