Sales Partners Specialist VSE (m/w/x)

TotalEnergies Group; Luik; Hybride; EUR 55 000 - 90 000; Plein temps

Résumé du poste

TotalEnergies Group, via Integrated Power Belgium (IP BE), is seeking a Sales Partners Specialist for the Very Small Enterprises segment. The role focuses on driving sales across external partners and inbound/outbound channels, translating strategy into operational plans, and enhancing partner capabilities for sustainable growth.

Liège-based office one day per week with four days visiting partners, requiring fluent Dutch, French and English.

Qualifications

• Bachelor’s degree in Business, Marketing, or a related field.
• Proven experience in a sales, marketing, sales support or similar role (min 5 years).
• Deep understanding of sales processes and go-to-market strategies.
• Outstanding communication and negotiation skills.
• Proficiency in using CRM and sales support tools.
• Ability to work both collaboratively and independently.
• Strong problem-solving, analytical skills and attention to detail.
• Good connection/collaboration with the partners but also daring to challenge the partners.
• Fluent in Dutch, French and English.
• 1 day at the office (Liège), 4 days visiting partners

Responsabilités

• Develop and implement the VSE sales approach across inbound, outbound and partner-led channels.
• Translate go-to-market initiatives, product changes and campaigns into clear partner actions and plans.
• Identify opportunities to grow the VSE customer portfolio and improve conversion, activation, retention and value.
• Build strong relationships with existing sales and contact-center partners and challenge performance.
• Identify partnerships and lead-generation opportunities to expand reach in VSE/SME markets.
• Coordinate joint sales initiatives with aligned objectives and timelines.
• Monitor performance, provide corrective actions and ensure governance with partners and internal teams.
• Ensure teams have current tools and product knowledge; provide training and incentives.
• Oversee the VSE sales and activation journey, including escalations and handovers to service teams.
• Act as a business contact for process issues and CRM/tool testing/ improvements.

Connaissances

Proven sales/marketing experience

Communication skills

CRM usage

Analytical problem-solving

Partner collaboration

Formation

Bachelor’s degree in Business/Marketing or related field

Outils

CRM tools

Sales support tools

Description du poste

Belgium is a key market for TotalEnergies, and Integrated Power Belgium (IP BE) B2C and B2B activities are the flagship of the company's ambitions to integrate the low-carbon value chain.

The Belgian energy market is highly mature and competitive, with the highest attrition rate of any European market:

• complexity and diversity of supply offers, mainly price-driven in a commodities market;
• strong competition, with a multitude of players and profitability under pressure;
• rapid technological and digital evolution, including the deployment of smart meters;
• multiple and evolving regulatory contexts (3 regions and 1 federal level), with a trend towards increasing differences between the 3 regional markets;

IP BE is also an innovation laboratory for European projects, through the diversification of its offerings: solar panels and self-consumption, solutions for electric mobility, etc.

The Sales Partners Specialist - VSE is responsible for developing, steering and continuously improving sales performance for the Very Small Enterprises segment across external sales partners and relevant inbound and outbound channels. The role translates commercial strategy into operational execution, strengthens partner capabilities and ensures a sustainable balance between customer acquisition, commercial value, customer retention, service quality and cost efficiency.

The specialist acts as the central interface between sales partners and internal stakeholders, with end-to-end oversight of VSE sales and activation flows, including lead follow-up, contract nursing and renewal activities.

1/ VSE sales strategy & execution

• Develop and implement the VSE sales approach across inbound, outbound and partner-led channels in line with commercial priorities.
• Translate go-to-market initiatives, product changes and campaigns into clear partner actions, operational plans and sales support materials.
• Identify opportunities to grow the VSE customer portfolio and improve conversion, activation, retention and commercial value.
• Build strong, structured relationships with existing sales and contact-center partners while constructively challenging performance and delivery.
• Identify and assess potential partnerships and lead-generation opportunities that can expand reach in the VSE and SME market.
• Coordinate joint sales initiatives and ensure alignment on objectives, roles, timelines, service levels and expected business outcomes.

3/ Performance steering & reporting

• Monitor operational and commercial performance against forecasts, targets and agreed quality indicators.
• Prepare clear performance analyses, identify root causes and translate insights into corrective action plans with partners and internal teams.
• Follow up partner commitments, capacity, productivity, sales outcomes and improvement initiatives through regular governance.
• Ensure sales teams have current tools, procedures, product knowledge and training needed to manage VSE customers correctly and efficiently.
• Coordinate briefings, coaching, knowledge updates and sales incentives that strengthen engagement and the sales culture.
• Monitor sales quality, customer feedback and compliance with agreed standards; organize bottom-up feedback and drive continuous improvement.
• Oversee the VSE sales and activation journey, including escalations, contract nursing, renewal and handovers to relevant service teams.
• Act as a business contact for process issues and support testing or improvement of CRM, registration, communication and sales-support tools.

6/ Support B2C sales teams

• Bachelor’s degree in Business, Marketing, or a related field;
• Proven experience in a sales, marketing, sales support or similar role (min 5 years);
• Deep understanding of (sales) processes and go-to-market strategies;
• Outstanding communication and negotiation skills;
• Proficiency in using CRM and sales support tools;
• Ability to work both collaboratively and independently;
• Strong problem-solving, analytical skills and attention to detail;
• Good connection/collaboration with the partners but also daring to challenge the partners;
• FLuent in Dutch, French and English;
• 1 day at the office (Liège), 4 days visiting partners