Product Manager B2C

IVC Group; Avelgem; Hybrid; EUR 65,000 - 90,000; Full time

Benefits offered by this job

Electric company car options

Home working option

Lunch vouchers

Group insurance

Bike leasing

Training & development

Discounts on products

Job summary

Unilin Flooring is seeking a Product Manager B2C Sheet Vinyl to own the end-to-end portfolio and drive growth across international retail and DIY channels. You will build data-driven business cases, shape roadmaps for new collections, and analyze market trends to guide portfolio decisions.

You will partner with Sales, Marketing, Design, R&D, Supply Chain and Planning to ensure a cohesive consumer experience.

Qualifications

• Master's degree in a relevant field or equivalent experience.
• Experience in product management or portfolio analysis is a plus.
• Strong analytical skills and ability to manage cross-functional projects.

Responsibilities

• Own the full B2C Sheet Vinyl portfolio and manage end-to-end lifecycle.
• Build data-driven business cases and translate insights into portfolio decisions.
• Lead roadmaps for new collections and align with consumer, retailer, and market trends.
• Estimate volumes and profitability for portfolio decisions and launches.
• Prepare showroom spaces, participate in fairs, and support product trainings.
• Collaborate with Sales Directors and other stakeholders to ensure portfolio consistency.

Skills

Product management

Portfolio analysis

Stakeholder management

Cross-functional collaboration

Education

Master's degree

Job description

For our Unilin Flooring division, we are looking for a Product Manager B2C Sheet Vinyl. In this exciting opportunity, you will play a key role in shaping and driving our residential Sheet Vinyl portfolio across international retail and DIY channels.

You will manage end‑to‑end product lifecycles, build data‑driven business cases, and ensure our collections meet consumer expectations, retailer needs, and market trends. This role offers a blend of strategic ownership and operational involvement, with strong visibility across the business.

Your job responsibilities include:

• Product & Portfolio Management are key responsibilities. You own the full B2C Sheet Vinyl portfolio and ensure a healthy product lifecycle. You collaborate with major retail and DIY partners on assortment.
• Monitor and analyze performance by market and retailer, conduct market research and competitor analyses, identify trends and growth opportunities, and translate findings into clear keep/kill/add recommendations.
• Prepare and lead the roadmap for new collections and translate consumer insights, market trends, and regional design preferences into relevant product proposals.
• You estimate expected volumes and profitability for portfolio decisions and new launches.
• Prepare showroom spaces, participate in fairs, contribute to industry events and organize product trainings.
• Act as a strong counterpart for Sales Directors—confidently challenge proposals and defend portfolio decisions. Other stakeholders are Marketing, Design, R&D, Supply Chain, and Planning. You facilitate knowledge sharing with the B2B Product Manager to ensure consistency and synergy.

Who are you?

• You hold a master’s and a first experience in product management or portfolio analysis is a plus.
• Strong analytical skills and experience with cross‑functional project management and structured workflows.
• You’re capable of building and defending clear business cases.
• Structured, detail‑oriented, and highly reliable in planning and follow‑up.
• Ability to balance strategic thinking and hands‑on execution.
• Confident communicator who can challenge constructively and manage multiple stakeholders.
• Business‑oriented mindset with affinity for interior design, flooring, or product aesthetics.
• Comfortable working in a fast‑paced, dynamic, results‑driven environment.
• Eager to grow, learn quickly, and take ownership from day one.
• English needed, Dutch/French/German is a plus. #LI-LV3

What can you expect?

• A competitive remuneration package.
• Mobility? We’ve got you covered! Choose from a wide range of electric company cars, including a charging solution.
• An extensive leave system and a flexible work schedule with the option of home working.
• Luncheon vouchers, hospitalisation and group insurance.
• Possibility of bike leasing.
• We invest in your development and we believe in lifelong learning. In our state‑of‑the‑art training centre The Dive you are bound to find training courses that will help you grow.
• Countless possibilities to build your career.
• An employer with a transparent sustainability strategy (for our planet, customers and employees).
• In different locations we have a company restaurant with a varied menu.
• Benefit from attractive discounts on our products.
• Child care is an option during a number of school holidays.
• Make the most of discounts at a number of partners through our Benefits at Work platform.
• You will often find us at sporting events. You and your family can participate for free.
• In short, you’ll be working for a Top Employer!
  

Who are we?

Unilin is a global reference in interior design and construction with a strong focus on sustainability and innovation. Our floors, panels, insulation materials, and technologies can be found in the homes and workplaces of millions of people and public spaces around the world. Our brands Quick-Step, Pergo, and Moduleo probably ring a bell. Worldwide, around 7,900 employees work every day to push boundaries and innovate. Want to know more about our story? Be sure to check out our website.