KOL & Education Strategy Lead BeLux

Straumann Group; Brussel; On-site; EUR 90,000 - 130,000; Full time

Job summary

Straumann Group is seeking a T&E Manager in Belgium to lead education strategy, KOL engagements, and university partnerships across Dutch- and French-speaking communities. You will align educational activities with commercial priorities and manage the full education lifecycle, from planning to evaluation, while collaborating with ITI Belgium and regional teams.

The role covers speaker management, curriculum adaptation, and cross-functional coordination with Marketing, Sales, and Product teams to

Responsibilities

• Customer Education
• Develop and deliver a Belgium-wide education programme aligned with commercial priorities and supporting every stage of the customer journey across relevant customer segments
• Own the full education lifecycle, including annual planning, budgeting, execution, and assessment of customer and commercial impact
• Link education activities to lead generation, conversion, customer development, and long-term loyalty
• Use and further develop the Straumann education programme, adapting regional and global curricula and partner content from ITI, universities, and KOLs to Belgium’s market and language needs
• Continuously improve education programmes and formats using customer feedback and performance insights
• Education Delivery & Operations
• Maintain the annual education plan and course calendar for Belgium; identify curriculum gaps and create clear learning pathways from introductory to advanced education
• Brief and support trainers, speakers, KOLs, and lecturers; prepare faculty materials and confirm venue, product, and demo readiness before each course
• Coordinate course-day logistics and delivery, including learner communications, attendance, feedback, and timely follow-up
• Manage course-related purchase orders and contracts, and monitor spend against approved budgets and internal processes
• KOL Management
• Define and implement a Belgium KOL programme with the T&E Benelux T&E Manager aligned to business priorities
• Identify, support, develop, and retain high-potential KOLs across brands, clinical areas, customer segments, and language communities in Belgium with the sales team and Product Managers
• Build and maintain a structured KOL database, with clear segmentation and purposeful deployment across brands and clinical areas
• Engage KOLs, lecturers, and clinical mentors to build credibility, gain customer insight, and strengthen the education faculty over time
• Ensure KOL engagement supports education, customer insight, campaigns, and commercial priorities
• Speaker Programme & Database Management
• Maintain an up-to-date speaker database for Belgium
• Collect speaker information such as CVs, portrait pictures and other useful information
• Coordinate speaker agreements with ASM and the relevant internal stakeholders
• Coordinate speaker activities and availability for Belgium education programmes
• Align with internal stakeholders and speakers on presentation topics
• Update speaker profiles and help to select speakers according to their profile
• Brief speakers before the event and de-brief after the event

Job description

Straumann Group is seeking a T&E Manager in Belgium to lead education strategy, KOL engagements, and university partnerships across Dutch- and French-speaking communities. You will align educational activities with commercial priorities and manage the full education lifecycle, from planning to evaluation, while collaborating with ITI Belgium and regional teams.

The role covers speaker management, curriculum adaptation, and cross-functional coordination with Marketing, Sales, and Product teams to