Growth-Driven Paid Media & Acquisition Lead

Game Industry; Beerse; On-site; EUR 42,000 - 64,000; Full time

Job summary

Artwod is looking for a hands-on Paid Media & Acquisition Specialist to scale paid acquisition into predictable, profitable growth for Artwod. You will own campaigns across YouTube, Meta and Google Ads, focusing on acquiring new subscribers and building effective retargeting journeys.

You’ll tailor campaigns and messaging to markets, measuring success by CAC, payback, activation and retention. The role also targets expansion from the US to UK and European markets, leveraging learnings for

Qualifications

• Experience managing YouTube, Meta and Google Ads campaigns.
• Proven ability to grow paid subscribers and optimize CAC.
• Experience building retargeting journeys and improving conversions.

Responsibilities

• Own paid media campaigns across YouTube, Meta and Google Ads.
• Focus on acquiring new subscribers and driving registrations.
• Build and optimize retargeting funnels.
• Improve conversion rates and measure CAC, payback, activation and retention.
• Scale spend with efficiency; run creative tests.

Skills

Paid media

Digital advertising

YouTube Ads

Meta Ads

Google Ads

Subscriber acquisition

Retargeting

Conversion optimization

Job description

Artwod is looking for a hands-on Paid Media & Acquisition Specialist to scale paid acquisition into predictable, profitable growth for Artwod. You will own campaigns across YouTube, Meta and Google Ads, focusing on acquiring new subscribers and building effective retargeting journeys.

You’ll tailor campaigns and messaging to markets, measuring success by CAC, payback, activation and retention. The role also targets expansion from the US to UK and European markets, leveraging learnings for