Field Marketing & Business Development Manager, DACH

Bizzmine; Kortrijk; Hybrid; EUR 60,000 - 90,000; Full time

Job summary

Bizzmine is seeking a Field Marketing & Business Development Manager for the DACH region. You will blend marketing activation with direct prospect engagement to build a scalable pipeline in Germany, working with local media, events, and campaigns while aligning with global strategies.

Based in Europe with remote and hybrid options, you will collaborate with global marketing, BDR, and sales teams to translate market insights into qualified opportunities and measurable growth.

Qualifications

• 3+ years in B2B Marketing, Field Marketing or Business Development or similar commercially focused role.
• Fluent German (written and spoken) and good professional English for collaboration.
• Experience in B2B SaaS or technology environments is a plus.
• Strong commercial mindset and interest in both Marketing and Business Development.
• Confidence engaging prospects via calls, email, LinkedIn and events.
• Excellent communication and relationship-building skills.
• Good understanding of the German business environment and buyer engagement preferences.
• Hands-on, proactive with ability to manage multiple initiatives independently while collaborating with an international team.
• Experience with CRM, marketing automation or sales engagement tools is advantageous.

Responsibilities

• Build local market activation initiatives to strengthen presence and pipeline in Germany.
• Localise campaigns, content, webinars, events and market-specific activities for the German market.
• Establish relationships with German media, industry bodies and networks to boost visibility.
• Identify opportunities for high-value German events, trade shows and webinars.
• Support ABM activities for selected DACH accounts and track market intelligence for teams.
• Follow up and qualify inbound leads to create discovery calls and opportunities.
• Execute targeted outbound outreach across priority German accounts via email, LinkedIn and calls.
• Collaborate with Global BDR team on prospecting and pipeline development.
• Ensure alignment between local marketing actions and prospect follow-up to translate demand into opportunities.

Skills

B2B Marketing

Field Marketing

Business Development

Sales Development

German market knowledge

English communication

CRM experience

Marketing automation

Sales engagement tools

Outbound prospecting

Tools

CRM

Marketing automation

Sales engagement platforms

Job description

Field Marketing & Business Development Manager, DACH

Not sure whether your next career step should be in Marketing or Sales?

This role gives you the opportunity to combine both, help build a market from the ground up and see a direct connection between your work and business growth, whilst gaining hands-on experience that can help shape where you want to take your career next.

About the Role

Germany is a strategic growth market for Bizzmine. We are already seeing strong traction and want to build on that momentum by strengthening our local presence, increasing market relevance and engaging more closely with German prospects.

We are looking for someone who combines the creativity and market understanding of a Field Marketer with the commercial curiosity and customer focus of a Business Developer.

You will play an important role in growing Bizzmine’s presence in Germany. On the Marketing side, you will localise campaigns, activate the market, build relevant industry and media relationships, and identify opportunities to bring Bizzmine closer to our target audience. On the business development side, you will engage directly with prospects, follow up on inbound demand and turn market interest into qualified business opportunities.

This is a hands-on role with plenty of opportunity to shape how we approach the German market. You will work closely with our Global Field Marketing Manager and Global BDR Manager, supported by our wider international Marketing and BDR team.

The role can be based in Germany, the Netherlands or Belgium, with remote and hybrid working options available.

What You’ll Do

Key Responsibilities:

Field Marketing & Market Development

• Build and execute local market activation initiatives that strengthen Bizzmine’s presence and pipeline in Germany.

• Help establish a strong German inbound demand engine through localised campaigns, content, webinars, events and other market-specific activities.

• Localise global campaigns, messaging and marketing assets to reflect German buyer needs, terminology and market dynamics.

• Build relationships with relevant German media outlets, industry associations, communities and professional networks to strengthen Bizzmine’s local visibility and credibility.

• Identify and support high-value German events, trade shows, webinars and other opportunities to engage our target audience and generate demand.

• Support targeted Account-Based Marketing activities for selected DACH accounts.

• Gather market intelligence on prospects, competitors, industry developments and buyer needs, feeding insights back into the wider Marketing and BDR teams.

• Work closely with Global Field Marketing on local market strategy, events, campaign activation and regional priorities.

Business Development & Pipeline Generation

• Follow up and qualify inbound leads, turning market interest into high-quality discovery calls and business opportunities.

• Execute targeted outbound activities across priority German accounts using email, LinkedIn, calls and structured outreach sequences.

• Engage directly with prospects to understand their challenges, identify potential fit and create relevant conversations for Bizzmine.

• Collaborate with the Global BDR team on prospecting, qualification, outreach best practices and pipeline development.

• Ensure a strong connection between local marketing activity and prospect follow-up so that generated demand translates into commercial opportunities.

• Track performance across inbound and outbound activities, including leads, discovery calls, opportunities and pipeline contribution.

What You’ll Bring

• 3+ years of experience in B2B Marketing, Field Marketing, Business Development, Sales Development or a similar commercially focused role.

• Fluent German is essential, both written and spoken, as this role works directly with the German market. Good professional English is required for collaboration within our international team. Additional languages are a plus.

• Experience in B2B SaaS, technology or another complex B2B environment would be an advantage.

• A strong commercial mindset and genuine interest in both Marketing and Business Development.

• Confidence engaging directly with prospects through calls, email, LinkedIn, events and face-to-face conversations.

• Strong communication and relationship-building skills.

• A good understanding of the German business environment and how local buyers prefer to engage.

• A hands-on mindset and the motivation to turn ideas into action.

• Strong organisational skills and the ability to manage several initiatives simultaneously.

• Confidence working independently whilst collaborating closely with an international team.

• Experience with CRM, marketing automation or sales engagement platforms would be an advantage.

Why This Role Is Different

You do not have to choose between Marketing and Business Development.

This role puts you on both sides of the growth journey. You will help create awareness and demand through local marketing activities, then engage directly with prospective customers and help turn that demand into pipeline.

It gives you exposure to Field Marketing, demand generation, events, market development, ABM and business development within one role. As Bizzmine’s presence in Germany grows, you will also gain valuable experience that can help you determine which direction you want to develop your career further.

Why Join Bizzmine

At Bizzmine, we offer more than just a job. We offer the opportunity to build a meaningful career within an international company that is continuously evolving, innovating, and finding better ways to create value for our customers.

You will join us at an important stage of our growth in Germany and have the opportunity to help shape how we develop the market rather than simply execute an established playbook.

We value ownership, collaboration, and connection. You will work closely with colleagues across Marketing, BDR and the wider business, with the freedom to bring your own ideas, test new approaches, and see the direct impact of your work.