Digital Marketing Analytics Specialist

Power Home Remodeling; Belgique; Sur place; EUR 45 000 - 65 000; Plein temps

Avantages offerts par ce poste

Health insurance

Dental insurance

Life insurance

Disability insurance

401(k) retirement savings

Paid parental leave

Vacation and holidays

Employee-relief fund

Relocation opportunities

Personal development

Résumé du poste

Power Home Remodeling Group is seeking a Digital Marketing Analyst to support measurement, reporting, and optimization of the company’s digital marketing initiatives. You will help implement GA4 and GTM, ensure accurate data collection, and translate data into insights for business partners.

Collaborate with the Digital Marketing team to build dashboards, monitor KPI trends, and validate event tracking across websites and campaigns.

Qualifications

• 2-5 years of hands-on GA4 and GTM experience.
• Strong understanding of digital marketing measurement and web analytics.
• Ability to translate data into clear insights for stakeholders.

Responsabilités

• Analyze business performance data to identify trends and provide actionable recommendations.
• Assist with implementation, testing, and validation of GA4/GTM event tracking.
• Monitor data quality and troubleshoot tracking issues to ensure reporting accuracy.
• Develop dashboards and reports to track KPIs across data sources.
• Analyze website and campaign data to identify optimization opportunities.
• Translate complex data into clear insights for stakeholders.
• Support campaign measurement, attribution, conversion analysis, and customer journey reporting.
• Document analytics requirements, tagging specs, and best practices.

Connaissances

Storytelling

Communication

Analytical skills

Problem-solving

Attention to detail

Collaboration

Learning mindset

Customer focus

Outils

Google Analytics 4 (GA4)

Google Tag Manager (GTM)

Description du poste

Power Home Remodeling Group is seeking a Digital Marketing Analyst to support measurement, reporting, and optimization of the company’s digital marketing initiatives. You will help implement GA4 and GTM, ensure accurate data collection, and translate data into insights for business partners.

Collaborate with the Digital Marketing team to build dashboards, monitor KPI trends, and validate event tracking across websites and campaigns.