Cross-Channel Media Lead — Belgium

AB InBev; Vlaams-Brabant; Remote; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Competitive Bonus

Flexible Rewards

Meal vouchers

Parental leave

Life insurance

Wellbeing programs

Job summary

AB InBev in Leuven is seeking a Media Manager to lead cross-channel media campaigns for the BNFL portfolio, driving planning, strategy and execution across TV, VOD, audio, social and partnerships.

You will manage multi-million euro budgets, collaborate with internal teams and external partners, and deliver campaign reporting and optimization insights to key stakeholders for global beer brands.

Qualifications

• 3-5 years’ experience within paid media or media strategy.
• Excellent knowledge of the Belgian, French & Dutch media landscape.
• Confident planner/strategist across all media channels.
• Highly numerate, analytical, & with ability to translate data into actionable insights.
• Excellent communication and presentation skills.

Responsibilities

• Deliver best-in-class media planning and strategy across TV, VOD, Audio, OOH, Paid Social, Programmatic and Media Partnerships.
• Manage multi-million-euro budgets, ensuring operational excellence and accountability.
• Lead projects and take ownership of BNFL team’s media planning and strategy output.
• Attend campaign briefings across a portfolio of world-renowned brands.
• Develop innovative, integrated cross-channel media strategies.
• Collaborate with Digital Investment, Marketing and other internal teams to deliver campaign strategies.
• Bring major sponsorships to life through media activations, including the FIFA World Cup, Roland-Garros, Wimbledon and the Olympics.
• Define, curate and deliver campaign reporting for key stakeholders.
• Manage campaign finances from purchase order (PO) through to reconciliation.
• Monitor campaign performance against KPIs, identify optimisation opportunities, and deliver thorough post-campaign analysis and results presentations.

Skills

Paid media planning

Media strategy

Data analysis

Cross-channel

Budget management

Tools

Google Analytics

DV360

Excel

Job description

AB InBev in Leuven is seeking a Media Manager to lead cross-channel media campaigns for the BNFL portfolio, driving planning, strategy and execution across TV, VOD, audio, social and partnerships.

You will manage multi-million euro budgets, collaborate with internal teams and external partners, and deliver campaign reporting and optimization insights to key stakeholders for global beer brands.