BeLux Brand Manager: Lead Local Brand Growth

HR One; Brussel Hoofdstad; On-site; EUR 65,000 - 90,000; Full time

Job summary

HR One is seeking a dynamic Brand Manager BeLux to translate global brand strategies into impactful local initiatives across BeLux markets. You will lead cross-functional teams, adapt messaging for local regulations, and drive omnichannel campaigns that engage patients and healthcare professionals.

The role requires experience in pharmaceutical brand management, strong strategic thinking, and fluency in English with Dutch or French assets.

Qualifications

• Requires 3+ years in pharmaceutical brand management or related commercial role.
• Experience with rare diseases is a strong asset; nephrology/hematology is a plus.
• Ability to translate scientific information into actionable business plans.

Responsibilities

• Develop and execute local brand strategies aligned with global strategy for BeLux.
• Lead cross-functional teams to identify opportunities and drive growth.
• Localize key messages and campaigns into omnichannel engagement while ensuring regulatory compliance.
• Coordinate product launches, campaigns, congress activities and educational initiatives.
• Integrate digital channels and analytics to optimize customer experience.

Skills

Brand management

Strategic thinking

Cross-functional leadership

Omnichannel marketing

Digital marketing

Communication skills

Presentation skills

English fluency

Dutch/French assets

Education

Bachelor’s or Master’s in Life Sciences/Pharmacy/Medicine/Business

Tools

MS Office

CRM systems

Digital marketing platforms

Job description

HR One is seeking a dynamic Brand Manager BeLux to translate global brand strategies into impactful local initiatives across BeLux markets. You will lead cross-functional teams, adapt messaging for local regulations, and drive omnichannel campaigns that engage patients and healthcare professionals.

The role requires experience in pharmaceutical brand management, strong strategic thinking, and fluency in English with Dutch or French assets.