Social Media Manager — Brand Growth & Storytelling

Built; Sydney; On-site; AUD 90,000 - 120,000; Full time

Job summary

Built is seeking a Social Media Manager to own and evolve its social media presence across key platforms in Australia. You will drive content strategy, partner with Brand and Marketing, and turn stories about projects, people and culture into compelling social content.

You will lead on-camera content, collaborate with production teams, and explore emerging formats to grow audience and engagement. This hands-on role blends strategic thinking with practical content creation.

Qualifications

• Experience managing and growing social media channels in corporate, agency or brand environments.
• Proven track record creating engaging content that drives growth and brand awareness.
• Strong content creation skills including filming, photography and video editing; experience briefing external production professionals.
• Exceptional storytelling, copywriting and stakeholder engagement skills.
• Proactive and agile; spot opportunities and create timely content.

Responsibilities

• Lead the execution of Built's social media strategy across all key channels.
• Increase the frequency, quality and effectiveness of content across the business.
• Partner with Marketing, project and business leaders to uncover stories that strengthen Built's brand.
• Drive audience growth, engagement and share of voice with measurable data.
• Explore opportunities across emerging platforms like podcasting and long-form video.

Skills

Social media management

Content creation

Storytelling

Stakeholder engagement

Adaptability

Tools

Video editing

Photography

Camera operation

Job description

Built is seeking a Social Media Manager to own and evolve its social media presence across key platforms in Australia. You will drive content strategy, partner with Brand and Marketing, and turn stories about projects, people and culture into compelling social content.

You will lead on-camera content, collaborate with production teams, and explore emerging formats to grow audience and engagement. This hands-on role blends strategic thinking with practical content creation.