SEO Copywriter: Growth-Driven Deals Content

Are Media Pty Limited

Sydney

On-site

AUD 80,000 - 110,000

Full time

14 days+

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Benefits offered by this job

Flexible work options

Paid birthday leave

Volunteer leave

Paid parental leave

Learning pathways & mentorship

Wellbeing program

Exclusive discounts via Flare

BELONG @ Are program

Job summary

Are Media Pty Limited is seeking a skilled SEO Copywriter in Sydney to lead search-optimised deals content. You will drive visibility and conversions by applying keyword research, intent mapping and performance insights across our content journey to merchants.

You’ll work within the Audience team, blending editorial judgement with commercial thinking to boost organic growth and revenue attribution. Flexible, supportive employer with development opportunities.

Qualifications

Proven track record of increasing organic rankings, traffic and conversions through hands-on SEO and content optimisation.
In-depth knowledge of keyword research, search intent, on-page SEO, internal linking and AI-related best practices.
Confident in using SEO analytics tools to diagnose performance and turn insights into content improvements.
Experience in shopping, ecommerce or deals content with a growth mindset for a dynamic search environment.

Responsibilities

Drive SEO performance through keyword research, search-intent mapping, competitor analysis, metadata, internal linking and content optimisation.
Improve existing content by analysing rankings, CTR, conversions and revenue attribution, then implement changes.
Create search-led content targeting valuable commercial terms with original research and expert quotes.
Optimise the click-to-merchant journey by aligning structure, CTAs and retailer links with user needs.