SEO Copywriter: Scale Organic Growth for Deals Content

Are Media Pty Ltd; Sydney; Hybrid; AUD 70,000 - 110,000; Full time

Benefits offered by this job

Flexible work options

Birthday leave

Volunteer leave

Parental leave

Learning pathways

Wellbeing program

Discounts via Flare

Inclusive culture

Job summary

Are Media is seeking an experienced SEO Copywriter to lead optimisation for our growing deals content. You will use keyword research, search intent and analytics to boost organic visibility and conversions.

Working in the Audience team, you will improve existing pages, identify opportunities and create search-led content that drives revenue while aligning with brand and editorial standards.

Qualifications

• Proven track record of increasing organic rankings, traffic and conversions.
• In-depth knowledge of keyword research, search intent and on-page SEO.
• Confidence using SEO analytics tools to uncover opportunities and diagnose performance.
• Experience within shopping, e-commerce or deals content with a growth mindset.

Responsibilities

• Drive SEO performance through keyword research, intent mapping and metadata.
• Improve existing content by analysing rankings, CTR and conversions and implement changes.
• Create search-led content targeting valuable commercial terms with expert quotes.
• Optimise the click-to-merchant journey to boost conversions and revenue attribution.

Skills

SEO

Keyword research

Content optimisation

Editorial judgement

AI discovery

Job description

Are Media is seeking an experienced SEO Copywriter to lead optimisation for our growing deals content. You will use keyword research, search intent and analytics to boost organic visibility and conversions.

Working in the Audience team, you will improve existing pages, identify opportunities and create search-led content that drives revenue while aligning with brand and editorial standards.