SEO & Content Writer

Searchability®; City of Melbourne; On-site; AUD 60,000 - 100,000; Full time

Job summary

Searchability® in Melbourne seeks a mid-senior Content Producer to own content strategy for a client portfolio within the SEO team. You will write, edit, and optimise content for landing pages, category pages and blogs, coordinating with the Head of SEO to boost visibility and performance.

Beyond SEO, you will contribute social copy, scripts for paid media, and monthly content plans with the design team, ensuring content quality and timely delivery across platforms.

Qualifications

• 3+ years' experience in SEO copywriting.
• High level English proficiency with excellent grammar, spelling and attention to detail.
• Experience with email marketing platforms such as ActiveCampaign, Mailchimp or Zoho.
• Familiarity with WordPress content management and publishing.
• Ability to adapt tone and style across different clients and categories.
• Strong organisation and time management across a busy weekly workload.
• Comfortable collaborating across SEO, social, design and account teams.

Responsibilities

• Develop content strategy across client portfolio within the SEO team.
• Write, edit and optimise content for landing pages, category pages and blogs.
• Create copy for paid digital and traditional media campaigns.
• Conduct keyword research and track performance to improve rankings.
• Publish and update content across platforms; participate in client and SEO team meetings.

Skills

SEO copywriting

English proficiency

Adaptability

Time management

Team collaboration

Tools

ActiveCampaign

Mailchimp

Zoho

WordPress

Job description

• 3+ years' experience in SEO & copywriting - must have some basic technical & off-page skills


• Blog, website, social and paid advertising copy across a client portfolio


• Must have experience on WordPress CMS


• Must have experience on Email Marketing tools -ActiveCampaign, Mailchimp, Zoho etc


• Onsite role - Offices in Southbank


• Up to $100K DOE

WHO WE ARE

We're partnering with an independent, Australian owned digital marketing agency based in South Melbourne, currently in an exciting growth phase as they expand their service offering across media channels.

You’ll join a close-knit, collaborative team where your writing is genuinely valued, with direct mentoring from the Director and the chance to grow into a well-rounded marketing and communications professional as the agency scales.

THE ROLE

You’ll join as a mid-senior level Content Producer, owning content strategy across the client portfolio as part of the SEO team. The core focus is writing, editing and optimising content for landing pages, category pages and blog articles, working closely with the Head of SEO to improve search visibility and performance.

Outside of SEO writing, you’ll contribute copy for social media management alongside the social and design teams, and develop scripts and advertising copy for paid digital and traditional media campaigns.

Day to day, this covers keyword research, editing existing client content for grammar, readability and ranking potential, publishing and updating content across platforms, and tracking performance to continually optimise results. You’ll take part in weekly SEO team meetings and monthly client meetings, contribute to pitch proposals for new business, and help keep the agency's own website fresh and optimised.

On the paid and social side, you’ll generate headlines, captions and creative copy for paid campaigns, write post captions across platforms including Facebook, Instagram, LinkedIn and TikTok, and help shape monthly content plans alongside the design team.

WHAT YOU'LL NEED

• 3+ years' experience in SEO copywriting


• High level English proficiency with excellent grammar, spelling and attention to detail


• Experience with email marketing platforms such as ActiveCampaign, Mailchimp or Zoho


• Familiarity with WordPress content management and publishing


• Ability to adapt tone and style across different clients and categories


• Strong organisation and time management across a busy weekly workload


• Comfortable collaborating across SEO, social, design and account teams

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