Senior PMM: Workforce Ops & Payroll (Global, Hybrid)

Humanforce; Sydney; Hybrid; AUD 150,000 - 210,000; Full time

Benefits offered by this job

Flexible work model

Global scale tech company

Learning and development

Talent referral program

Parental leave - 12 weeks

Wellbeing days

Employee assistance program

Job summary

Humanforce in Australia is seeking a senior Product Marketing Manager to own positioning for Workforce Operations & Pay, covering WFM, Payroll and platform integrations. You’ll translate customer needs into messaging, buyer journeys and sales-ready demos.

This role blends strategic thinking with hands-on execution: you write copy, create decks and videos, lead GTM, and drive adoption across APAC, North America and EMEA.

Qualifications

• 8+ years in B2B SaaS product marketing.
• Proven ownership of product or portfolio positioning, messaging and go-to-market.
• Exceptional communication—translate complex tech into clear customer value.
• Hands-on creator: able to produce copy, decks and video.

Responsibilities

• Own positioning and storytelling across WFM, Payroll and platform.
• Shape category narratives and drive GTM readiness with Sales and CS.
• Create product explainers, demo stories and campaign propositions.
• Lead always-on commercialization and cross-sell initiatives.
• Define success metrics and tie PMM activity to outcomes.

Skills

Portfolio positioning

Go-to-market strategy

Cross-functional leadership

Exceptional communication

AI-enabled marketing

Job description

Humanforce in Australia is seeking a senior Product Marketing Manager to own positioning for Workforce Operations & Pay, covering WFM, Payroll and platform integrations. You’ll translate customer needs into messaging, buyer journeys and sales-ready demos.

This role blends strategic thinking with hands-on execution: you write copy, create decks and videos, lead GTM, and drive adoption across APAC, North America and EMEA.