Senior Digital Growth & Communications Specialist

MQ Health Pty Ltd; Sydney; Hybrid; AUD 72,000 - 108,000; Part time

Benefits offered by this job

Salary packaging (including venue hire

Meals and entertainment

Novated leasing

Job summary

MindSpot/Macquarie University Health is seeking an experienced digital marketing and communications lead for a part-time role (0.6FTE) on a fixed-term basis to 30 June 2028, with potential extension. The role is based at Macquarie University, North Ryde, in a flexible hybrid arrangement and reports to the Head of Partnerships and Growth.

You will plan and optimise campaigns to grow registrations and referrals, manage the website and social channels, create engaging content, and use analytics to

Qualifications

• Qualifications in marketing, communications, digital media or related field, or equivalent experience.
• 5+ years in digital marketing with demonstrable results in growing registrations or enquiries.
• Hands-on experience with Google Ads, paid social, email marketing, GA4, SEO and accessibility.

Responsibilities

• Plan, deliver and optimise digital marketing campaigns to grow registrations and referrals.
• Manage MindSpot’s website and social channels for reach and conversion.
• Develop content and proactive communications for consumers, health professionals and partners.
• Use data and reporting to measure performance and inform improvements.
• Collaborate with internal teams and external suppliers to execute marketing initiatives.

Skills

Digital marketing

Campaign optimisation

Content development

Data-driven decision making

Stakeholder coordination

Education

Marketing/communications qualification or equivalent experience

Tools

Google Ads

Paid social

Email marketing

Google Analytics 4

SEO

Accessibility

Job description

MindSpot/Macquarie University Health is seeking an experienced digital marketing and communications lead for a part-time role (0.6FTE) on a fixed-term basis to 30 June 2028, with potential extension. The role is based at Macquarie University, North Ryde, in a flexible hybrid arrangement and reports to the Head of Partnerships and Growth.

You will plan and optimise campaigns to grow registrations and referrals, manage the website and social channels, create engaging content, and use analytics to