Senior APAC Travel Advertising Director

Sojern; Sydney; On-site; AUD 180,000 - 240,000; Full time

Job summary

Sojern is seeking an experienced Senior Sales Director to lead APAC business development for digital advertising in travel. The role focuses on growing a strategic book with DMOs, attractions, airports, and travel marketers, while developing new partnerships across agencies and direct clients.

You will manage multi-channel ad products, lead regional GTM efforts, and collaborate with cross-functional teams to deliver scalable programs for key clients.

Qualifications

• Over 15 years of sales experience in travel and/or digital advertising.
• Deep knowledge of the DMO landscape and regional travel brands.
• Proven track record selling SAAS/DAAS and IO advertising solutions.
• Experience building strategic partnerships with travel and media agencies.
• Proficiency with Salesforce, GSuite, and standard Office tools.

Responsibilities

• Lead and grow an advertising book of business across APAC primarily with DMOs, attractions, airports, and tourism outlets.
• Manage a multi-million-dollar book and maintain a strong sales pipeline from discovery to close.
• Develop and monetize multi-channel advertising solutions across video, display, mobile, social, and CTV.
• Collaborate with APAC regional teams and cross-functional product/marketing to tailor client programs.
• Deliver persuasive presentations and drive Go-To-Market strategies in APAC.
• Maintain client activity in Salesforce and forecast against targets.
• Travel to client sites as required.

Skills

Sales leadership

Travel knowledge

SAAS sales

APAC experience

CRM proficiency

RFP experience

Presentation skills

Education

Bachelor’s degree

Tools

Salesforce

GSuite

Office

Job description

Sojern is seeking an experienced Senior Sales Director to lead APAC business development for digital advertising in travel. The role focuses on growing a strategic book with DMOs, attractions, airports, and travel marketers, while developing new partnerships across agencies and direct clients.

You will manage multi-channel ad products, lead regional GTM efforts, and collaborate with cross-functional teams to deliver scalable programs for key clients.