Sales Development Representative (B2B Events)

Business Show Media; Sydney; Hybrid; AUD 54,000 - 66,000; Full time

Benefits offered by this job

Superannuation

Uncapped commission

Full training

Professional development

Team events

Exhibitions attendance

Career progression

Sydney CBD location

Job summary

Business Show Media in Sydney CBD is hiring a Sales Development Representative to front the sales process for our B2B events. You'll identify potential clients, initiate conversations and create qualified opportunities for the wider team.

No lengthy sales CV is required; attitude and communication skills matter. We provide training, coaching and ongoing development to help you progress through the SDR career path.

Qualifications

• No long sales CV required; attitude and willingness to learn matter.

Responsibilities

• Identify businesses that could benefit from our events and start conversations with decision-makers.
• Create qualified opportunities for the wider sales team.
• Develop practical sales skills from prospect research to qualification and pipeline management.
• Maintain CRM records and review performance with managers.

Skills

Communication skills

Job description

Sales Development Representative (B2B Events)

Sydney CBD | Full-Time | Office-Based
$60,000 + Super + Uncapped Commission
Realistic Year 1 OTE: $100,000+
Top Performers: $200,000+

A Career in Sales Starts Here

If you're ambitious, competitive and ready for a career where your development and performance can directly influence your earning potential, this is an opportunity worth considering.

Business Show Media is expanding its Sydney commercial team and is looking for Sales Development Representatives to join our growing business.

You don't need a long sales CV. You don't need to have worked in B2B before.

What matters is your attitude, your communication skills and your willingness to learn.

We'll provide the training and coaching. Your job is to bring the energy, consistency and ambition.

Who We Are

Business Show Media operates a portfolio of international business events designed to bring together entrepreneurs, business owners, companies and decision-makers.

With events across Sydney, London, New York, Miami, Amsterdam and Singapore, our commercial teams work with businesses across a wide range of industries.

Joining our Sydney office means becoming part of an international organisation while developing your career in a highly commercial environment.

Your Role

As a Sales Development Representative, you'll be at the front end of our sales process.

Your focus will be on identifying businesses that could benefit from our events, starting conversations with relevant decision-makers and creating qualified opportunities for the wider sales team.

You'll develop practical sales skills every day, from prospect research and cold outreach through to qualification, objection handling and pipeline management.

You'll also have clear activity and performance targets, regular coaching and the opportunity to earn uncapped commission as you progress.

Your Day-to-Day

Your responsibilities will include:

• Researching companies, industries and potential prospects
• Identifying relevant business owners, founders and decision-makers
• Initiating conversations through phone, email and LinkedIn
• Introducing businesses to relevant event and commercial opportunities
• Asking effective questions to understand prospect needs
• Qualifying potential opportunities for the sales team
• Booking meetings and creating sales opportunities
• Managing your prospect activity and personal pipeline
• Updating and maintaining accurate CRM records
• Reviewing your performance and working with managers to improve results
• Taking part in regular sales coaching and development sessions
• Supporting the wider team at exhibitions and live business events

What Makes Someone Successful Here?

We're not looking for a particular career history. We're looking for people who demonstrate the behaviours that make successful sales professionals.

You may thrive in this environment if you:

• Are motivated by achieving personal and financial goals
• Enjoy a fast-paced, target-driven environment
• Are comfortable starting conversations with people you haven't met before
• Can handle rejection without losing momentum
• Listen well and ask thoughtful questions
• Take feedback seriously and actively apply it
• Are consistent with your daily activity
• Enjoy competition and measuring your performance
• Are confident, professional and personable
• Want to develop a genuine career rather than simply find another job

Your Previous Experience Could Include

You may be coming from:

Hospitality | Retail | Recruitment | Real Estate | Customer Service | Call Centres | Administration | Graduate Roles | Other Target-Driven Environments

Previous sales experience is welcome, but not required.

Learn Sales From the Ground Up

We have designed this position to give people the opportunity to develop professionally, regardless of whether they've worked in sales before.

From your first week, you'll receive structured training covering our products, markets, sales process, prospecting techniques and communication.

You'll then continue developing through:

• One-to-one coaching
• Sales workshops
• Call and conversation reviews
• Performance feedback
• Practical experience
• Support from experienced commercial professionals

The objective is to give you the foundation to progress from an entry-level SDR into increasingly senior commercial positions.

Compensation & Benefits

Your package includes:

• $60,000 base salary
• Superannuation
• Uncapped commission
• Realistic Year 1 OTE of $100,000+
• Top performers earning $200,000+
• Full initial training
• Ongoing professional development
• Performance-based incentives and competitions
• Regular team events and rewards
• Opportunities to attend Australian and international exhibitions
• Career progression within the sales and commercial teams
• Sydney CBD office location

Commission earnings are dependent on individual performance and the applicable commission structure.

Where Can This Role Take You?

The SDR position is designed as the starting point for a broader sales career.

As you build experience and demonstrate strong performance, there may be opportunities to progress into positions such as:

Sales Development Representative → Senior SDR → Sales Executive → Senior Sales → Commercial & Sales Leadership

Career progression is based on performance, capability, experience and available opportunities.

Why Sales?

A career in sales allows you to develop skills that are valuable across almost every industry, communication, negotiation, relationship management, commercial thinking and business development.

It's also a career where performance can have a direct impact on your earnings.

If you're prepared to learn the fundamentals, put in the work and consistently improve, you can build both your skills and your career over time.

Take the First Step

You may not have a sales background yet.

That's okay.

If you're motivated, coachable and ready to challenge yourself, we'll give you the training and environment to get started.