Retail & Performance Marketing Lead — Parental Leave Coverage

Hyundai Motor Company; Sydney; On-site; AUD 140,000 - 180,000; Full time

Benefits offered by this job

Car lease program

Onsite gym

Onsite cafe

Paid parental leave

CSR program

EAP & wellbeing

Job summary

Hyundai Motor Company Australia is seeking an experienced Retail & Performance Marketing Manager to lead national retail and CORE marketing activities for Hyundai and Genesis across Australia. The role translates sales priorities into customer-focused campaigns, owns retail media strategy, and drives always-on performance marketing with a strong focus on lead generation and conversion.

You will manage a high-performing team, partner with Sales, Finance, Product, and dealer networks, and oversee

Qualifications

• Experience in retail, performance, or integrated marketing within a complex commercial environment.
• Strong experience developing and executing retail marketing strategies that deliver measurable sales and lead generation outcomes.
• Proven expertise in media planning, budget management, digital marketing performance, and campaign optimisation.
• Demonstrated people leadership experience with the ability to coach, mentor, and develop high-performing teams.
• Strong stakeholder management skills, with experience influencing senior leaders, dealer networks, and external partners.
• Excellent analytical skills with the ability to interpret data, identify trends, and translate insights into actionable business recommendations.
• Outstanding communication and presentation skills, with the ability to engage diverse audiences and present complex information clearly.
• Tertiary qualifications in Marketing, Business, or a related discipline (preferred).

Responsibilities

• Lead the development and delivery of national retail marketing campaigns for Hyundai and Genesis, translating sales and business priorities into customer-focused activity that drives enquiry and retail performance.
• Own retail media strategy, planning and investment, ensuring budgets and channel mix are aligned to commercial priorities and optimised for performance.
• Lead always-on and CORE performance marketing activity across key digital channels, with a strong focus on lead generation, conversion and measurable customer outcomes.
• Use campaign, customer, media and market data to identify performance opportunities, inform investment decisions and continuously improve marketing effectiveness.
• Partner closely with Sales, Finance, Product, Regional General Managers and the dealer network to ensure marketing activity supports national and regional business priorities.
• Lead the development of dealer marketing initiatives and programs, including DAC-funded activity, local market opportunities and dealer marketing support.
• Drive campaign measurement and reporting, translating performance into clear insights, recommendations and actions for senior stakeholders.
• Lead agency and external partner relationships, ensuring strong strategic thinking, effective execution, media optimisation and creative delivery.
• Own Retail and CORE marketing budgets, including forecasting, expenditure management, reconciliation and governance.
• Lead, coach and develop the Retail Assistant Manager and Performance Marketing Specialist, building a culture of commercial thinking, accountability, collaboration and continuous improvement.

Skills

Retail marketing

Performance marketing

Integrated marketing

Media planning

Budget management

Digital marketing

Team leadership

Stakeholder management

Data analysis

Communication

Education

Marketing degree

Business degree

Job description

Hyundai Motor Company Australia is seeking an experienced Retail & Performance Marketing Manager to lead national retail and CORE marketing activities for Hyundai and Genesis across Australia. The role translates sales priorities into customer-focused campaigns, owns retail media strategy, and drives always-on performance marketing with a strong focus on lead generation and conversion.

You will manage a high-performing team, partner with Sales, Finance, Product, and dealer networks, and oversee