Retail Area Manager | NSW

Bec + Bridge; Waterloo; On-site; AUD 90,000 - 120,000; Full time

Benefits offered by this job

Birthday off

Clothing allowance

Strong leadership support

Job summary

BEC + BRIDGE is seeking an experienced Retail Area Manager to oversee six NSW boutiques, coaching Boutique Managers and building a high-performance sales culture. You will drive results on the shop floor with a strong emphasis on service, loyalty, and brand experience.

You will report to the National Retail Manager, spend time on the floor, and lead through strong people leadership, with a dedicated admin day for planning and rostering. This is a hands-on, premium fashion leadership role.

Qualifications

• Experience leading multiple retail sites as Area/Regional Manager or senior Store Manager.
• Background in premium, luxury or fashion retail.
• Proven track record of hitting sales and KPI targets.
• Strong coaching and feedback skills.
• Commercial sense: budgeting and wage management.
• Organised and accountable with solid follow-through.
• Warm, approachable leadership style.
• Willingness to work around peak periods, events and weekends.
• Full driver's licence and access to a car.

Responsibilities

• Lead Boutique Managers across NSW, coach teams and uphold service standards.
• Own sales to budget and drive growth using KPIs.
• Deliver a premium BEC + BRIDGE experience and store standards.
• Collaborate with head office and National Retail Manager to align strategy.

Skills

Multi-site leadership

Fashion retail

KPI targets

Coaching

Budgeting & reporting

Organisation

People-centric

Flexibility

Driver's license

Job description

Lead our NSW boutiques. Grow our people. Bring the BEC + BRIDGE experience to life.

ABOUT US

BEC + BRIDGE designs for the modern woman. Founded by Bec Cooper and Bridget Yorston, our collections celebrate confidence, strength and raw beauty, and the women who wear them.

Behind the brand is a team that loves what we do and the people we do it with. We lead with kindness, look out for each other, and care about how our people are going, at work and outside of it.

THE ROLE

As our Retail Area Manager for NSW, you'll lead all six of our NSW boutiques: Bondi Junction, Chatswood, Double Bay, Macquarie, Mosman and Parramatta.

Reporting to our National Retail Manager, you'll be the go-to leader for our Boutique Managers and their teams. You'll coach them, back them, and hold a high bar for service, sales and culture.

This is a hands-on role. Most of your week is spent on the floor across your boutiques, with a dedicated admin day to plan, roster and stay connected with your teams.

WHAT YOU'LL BE DOING

Leading and growing people

• Coaching and developing our Boutique Managers and Assistant Boutique Managers to lead with confidence
• Building succession plans so our next leaders are ready when the time comes
• Running regular boutique visits, team training and performance conversations, with support from HR
• Making sure every new team member is welcomed and set up well from day one
• Keeping morale high and culture positive across every boutique

Driving results

• Owning sales to budget and growth across the NSW boutiques
• Using your KPIs (ATV, UPT, conversion) to spot opportunities and act on them
• Managing wages, rosters and expenses to budget
• Keeping shrinkage within benchmark and stock working hard

Delivering the BEC + BRIDGE experience

• Leading by example on the floor and building a loyal client base
• Supporting our Double Bay team to deliver a special experience for our ready-to-wear and bridal clients
• Partnering with our National Visual Merchandising Manager so our boutiques look beautiful and sell well
• Handling client feedback with care and turning it into better service
• Keeping boutiques safe, compliant and running smoothly behind the scenes

Being the connection

• Sharing insights with our National Retail Manager and helping shape retail strategy
• Working closely with our head office teams so boutiques and head office work as one

ABOUT YOU

• Experience leading multiple sites as an Area, State or Regional Manager, or a senior Boutique/Store Manager ready for the next step
• A background in premium, luxury or fashion retail
• A track record of hitting sales and KPI targets, and knowing how you got there
• A natural coach who is confident giving feedback and having the harder conversations with care
• Commercial sense: you're comfortable with budgets, wage percentages and reporting
• Organised and accountable. You own your results and follow through
• Warm, approachable, and someone your team wants to learn from
• Flexibility to work around trade peaks, events and weekends
• A full driver's licence and your own car

WHY YOU'LL LOVE IT HERE

• An attractive salary package
• Your birthday off, on us
• A clothing allowance, so you can wear the collections you love
• A culture where kindness, compassion and support are how we work every day
• A growing Australian brand that invests in its leaders
• Strong support from our National Retail Manager

Our values:

We practice Kindness. We are Compassionate. We Support. We are Honest. We Empower.