Remote PR & Content Marketing Specialist

My Marketing Department; Sydney; Remote; AUD 90,000 - 130,000; Full time

Job summary

Plan A Technologies is seeking a talented PR & Content Marketing Specialist to spearhead our brand narrative and accelerate inbound growth in the B2B tech space. You will craft compelling stories across blogs, emails, social and long-form content, co‑author and execute our content strategy, and build relationships with journalists and influencers.

The role requires 5+ years of experience, flawless English prose, a proven portfolio, SEO fluency, and the ability to drive campaigns from concept to

Qualifications

• 5+ years of dedicated experience in PR, content marketing, or journalism.
• Strong English prose with the versatility to switch between thought leadership and engaging copy.
• Portfolio across emails, blogs, social media, and long-form campaigns showing measurable results.
• Solid SEO understanding and keyword integration.

Responsibilities

• Shape the brand narrative and execute the content strategy across major digital channels.
• Craft high-impact collateral including proposals, brochures, and campaigns to capture high-value leads.
• Secure high-tier earned media by building relationships with journalists, tech bloggers, and influencers.
• Author white papers, op-eds, and narrative-driven infographics on cutting-edge technology trends.
• Develop social content to amplify brand voice and spark industry conversation.
• Apply SEO best practices to ensure content ranks high and cuts through digital noise.
• Identify and draft applications for industry awards to cement market leadership.
• Track and analyse key performance metrics (open rates, CTRs, conversions) to optimise outreach and ROI.

Skills

PR & Content Marketing

Journalism

English prose

B2B tech marketing

Job description

Plan A Technologies is seeking a talented PR & Content Marketing Specialist to spearhead our brand narrative and accelerate inbound growth in the B2B tech space. You will craft compelling stories across blogs, emails, social and long-form content, co‑author and execute our content strategy, and build relationships with journalists and influencers.

The role requires 5+ years of experience, flawless English prose, a proven portfolio, SEO fluency, and the ability to drive campaigns from concept to