Brand Storyteller & Campaign Architect

Synapse-Its; Darwin; On-site; AUD 60,000 - 73,000; Full time

Job summary

Synapse-Its is looking for a Marketing Communications Specialist to shape and elevate multiple brands across the platform. You will craft stories, develop product assets, and create promotional campaigns while collaborating with cross-functional teams to deliver compelling website pages, videos, and training content.

You will drive engaging content for social media, blogs, newsletters, and campaigns, leveraging CMS tools and analytics to optimize buyer journeys and conversions in a fast-paced

Qualifications

• 2-5 years of professional experience in marketing communications.
• Exceptional writing, editing, and storytelling abilities tailored to various audiences and platforms.
• Strong knowledge of content marketing, especially in a B2B setting.
• Proven ability to adapt in a fast-paced environment and work cross functionally.

Responsibilities

• Develop and maintain product assets such as data sheets, web pages, and presentation decks; produce product videos.
• Collaborate with the Marcom team on new product launches and promotional strategies.
• Write engaging content to improve buyer journey and conversion.
• Build visually compelling graphics to communicate complex information clearly.
• Design brochures, web banners, and other materials with a designer for targeted audiences.
• Develop engaging social media content.
• Track and measure campaign effectiveness and provide optimization recommendations.

Skills

2-5 years experience

Exceptional writing

Content marketing (B2B)

Cross-functional collaboration

Tech/startup experience

WordPress

HubSpot

Analytics tools

Adobe Creative Suite

Canva

LinkedIn content

Video production

Education

Bachelor's degree in Marketing, Communications, PR

Tools

WordPress

HubSpot

Google Analytics

Adobe Creative Suite

Canva

Job description

Synapse-Its is looking for a Marketing Communications Specialist to shape and elevate multiple brands across the platform. You will craft stories, develop product assets, and create promotional campaigns while collaborating with cross-functional teams to deliver compelling website pages, videos, and training content.

You will drive engaging content for social media, blogs, newsletters, and campaigns, leveraging CMS tools and analytics to optimize buyer journeys and conversions in a fast-paced