Premium Guest Marketing & Relationships Lead

Crown Melbourne; Sydney; Vor Ort; AUD 140.000 - 190.000; Vollzeit

Zusammenfassung

Crown Resorts Limited in Sydney is seeking a results-driven Senior Premium Marketing Manager to build and grow a premium guest portfolio and drive loyalty, visitation and revenue. You will collaborate with marketing, VIP services, gaming, hotels and F&B to deliver tailored experiences for premium clientele.

You will manage guest profiles, participate in events, and lead initiatives to boost engagement while ensuring confidentiality and compliance with regulatory requirements.

Qualifikationen

• 5-8 years' experience in sales within the casino gaming industry.
• Strong commercial acumen and ability to interpret sales and financial data.
• Exceptional relationship-building, communication and negotiation skills.
• Experience with culturally diverse clientele and customer-first mindset.
• Knowledge of CRM and administrative systems.

Aufgaben

• Build, manage and grow a portfolio of premium guest relationships.
• Identify and develop strategies to increase guest engagement, loyalty and visitation.
• Host premium guests at events, entertainment experiences, functions and dinners.
• Proactively identify new business development opportunities and grow premium revenue.
• Partner with internal teams to deliver exceptional end-to-end guest experiences.
• Develop detailed guest profiles and maintain accurate customer information within Salesforce and related systems.
• Support the execution of targeted marketing initiatives, promotions and loyalty programs.
• Monitor portfolio performance and provide recommendations to drive revenue growth.
• Promote Premium Player Rebate Programs and other key business initiatives.
• Ensure the highest levels of guest confidentiality, professionalism and service excellence.
• Maintain compliance with all regulatory, responsible gaming, AML/CTF and company requirements.

Kenntnisse

Sales experience

Relationship management

Negotiation

CRM proficiency

Data interpretation

Cross-functional collaboration

Ausbildung

Bachelor's degree in Business Administration

Tools

CRM software

Jobbeschreibung

Crown Resorts Limited in Sydney is seeking a results-driven Senior Premium Marketing Manager to build and grow a premium guest portfolio and drive loyalty, visitation and revenue. You will collaborate with marketing, VIP services, gaming, hotels and F&B to deliver tailored experiences for premium clientele.

You will manage guest profiles, participate in events, and lead initiatives to boost engagement while ensuring confidentiality and compliance with regulatory requirements.