National Spirits & RTD Growth Lead

Casella Family Brands; Sydney; On-site; AUD 120,000 - 160,000; Full time

Job summary

Casella Family Brands in Sydney, NSW is seeking a National Business Manager – Spirits/RTD to own national commercial plans and customer strategies. This full-time, on-site role is based in Sydney for an initial 12-month term and involves leading negotiations, pricing, and promotional programs while collaborating with Marketing, Finance, and Supply Chain.

The ideal candidate has extensive FMCG/beverage experience, strong commercial acumen, and proven ability to drive growth through data-driven

Qualifications

• National account or business management experience in FMCG/beverage/alcohol.
• Commercial acumen including pricing, margin management, P&L understanding and trade investment optimization.
• Sales strategy development, customer planning and execution of promotional and channel programs.
• Strong data analysis, sales reporting and use of Excel/BI and retailer data to inform decisions.
• Strong stakeholder management and relationship-building with internal teams and external customers.
• Clear communication and negotiation skills for presenting plans to senior stakeholders.
• Experience leading projects or small teams with cross-functional influence.
• Relevant tertiary qualifications in Business, Marketing, Commerce or related discipline are highly regarded.
• Comfort working in a fast-paced, evolving environment with a practical, solution-focused approach.

Responsibilities

• Own national commercial plans for Spirits and RTD portfolio.
• Develop and execute customer strategies across key retail customers.
• Lead customer negotiations, manage pricing and promotional programs.
• Analyse sales performance and identify growth opportunities.
• Forecast and plan demand in partnership with Supply Chain.
• Maintain strong relationships with national customers; collaborate with Marketing and Commercial Finance.
• Lead account planning cycles and prepare business reviews.
• Contribute to long-term channel strategy and portfolio development.

Skills

National accounts

Commercial acumen

Sales strategy

Data analysis

Stakeholder management

Negotiation skills

Project leadership

Education

Business/Marketing/Commerce degree

Tools

Excel

BI platforms

Job description

Casella Family Brands in Sydney, NSW is seeking a National Business Manager – Spirits/RTD to own national commercial plans and customer strategies. This full-time, on-site role is based in Sydney for an initial 12-month term and involves leading negotiations, pricing, and promotional programs while collaborating with Marketing, Finance, and Supply Chain.

The ideal candidate has extensive FMCG/beverage experience, strong commercial acumen, and proven ability to drive growth through data-driven