MICE Growth & Partnerships Lead - Melbourne

Crown Resorts; Melbourne; On-site; AUD 120,000 - 170,000; Full time

Job summary

Crown Resorts in Melbourne is seeking a driven Business Development Manager to lead new business growth across the MICE sector. You will build partnerships, expand our hotel and events portfolio, and act as a brand ambassador for Crown Melbourne.

Reporting to the Director of Sales, you will own lead generation, pipeline management, and revenue forecasting while mentoring junior team members and collaborating across internal stakeholders to deliver exceptional guest experiences.

Qualifications

• Minimum 5 years’ experience in business development or account management within a hotel or MICE environment.
• Strong understanding of MICE market dynamics and trends.
• Proven track record of achieving revenue targets and driving new business growth.
• Excellent communication, negotiation, and stakeholder engagement skills.
• Experience with CRM systems and Excel reporting.
• Relevant tertiary qualifications in Hospitality, Business, or a related discipline.

Responsibilities

• Drive new business growth by identifying, targeting, and converting high-value opportunities.
• Build and maintain a forward-looking pipeline through proactive prospecting and lead generation.
• Represent Crown at trade shows, networking events, and industry functions to generate leads.
• Maintain CRM accuracy for forecasting and client insights.
• Develop strategic relationships with internal and external partners.
• Contribute to achieving revenue targets across accommodation and events.
• Analyse pipeline performance and revenue outcomes.
• Mentor and collaborate with cross-property teams.

Skills

Relationship management

Negotiation

Sales prospecting

Stakeholder engagement

Commercial mindset

Education

Hospitality or Business degree

Tools

CRM systems

Excel

Job description

Crown Resorts in Melbourne is seeking a driven Business Development Manager to lead new business growth across the MICE sector. You will build partnerships, expand our hotel and events portfolio, and act as a brand ambassador for Crown Melbourne.

Reporting to the Director of Sales, you will own lead generation, pipeline management, and revenue forecasting while mentoring junior team members and collaborating across internal stakeholders to deliver exceptional guest experiences.