Insights Manager

LionJob; Sydney; On-site; AUD 110,000 - 150,000; Full time

Job summary

Lion seeks an Insights Manager to turn consumer, shopper and cultural insights into stronger brand strategies across our Australian beer portfolio. You will partner with Brand, Innovation, Sales and Category teams to embed insight into planning, product development and commercial growth, in a Sydney-based role.

You’ll lead research across core, premium and craft brands, translate trends into actionable recommendations, and influence senior stakeholders with clear storytelling and evidence-based

Qualifications

• Strong experience in consumer, shopper or cultural insights.
• Experience from both agency and client-side environments desirable.
• Ability to shape research, interpret data and present a compelling story.

Responsibilities

• Lead qualitative and quantitative research that answers important business and brand questions.
• Translate research, market intelligence and emerging consumer trends into clear, practical recommendations.
• Partner with Brand, Connections and Innovation teams to bring consumer insight into planning and execution.
• Influence brand planning, innovation pipelines and longer-term strategy.
• Build strong relationships with research agencies and internal stakeholders, helping teams get the most from their insight investment.
• Champion thoughtful, evidence-based decision-making across Marketing.

Skills

Consumer insights

Shopper insights

Cultural insights

Stakeholder influence

Job description

Turn consumer and shopper insight into ideas that shape the future of some of Australia's most loved beer brands.

Lion is home to brands including XXXX, Tooheys, Hahn, Stone & Wood and James Squire. We bring together iconic brands, craft and innovation, and we're looking for an Insights Manager to help our teams understand consumers and make confident decisions about what comes next.

Based in Sydney, you'll work across our Australian core, premium and craft beer portfolios. Partnering with Brand, Innovation, Connections, Sales and Category teams, you'll help turn consumer, shopper and cultural insight into stronger brand strategies, innovation and commercial outcomes.

What you'll do

• Lead qualitative and quantitative research that answers important business and brand questions.
• Translate research, market intelligence and emerging consumer trends into clear, practical recommendations.
• Partner with Brand, Connections and Innovation teams to bring consumer insight into planning and execution.
• Influence brand planning, innovation pipelines and longer-term strategy.
• Build strong relationships with research agencies and internal stakeholders, helping teams get the most from their insight investment.
• Champion thoughtful, evidence-based decision-making across Marketing.

What you'll bring

• Strong experience in consumer, shopper or cultural insights.
• Experience from both agency and client-side environments desirable
• Confidence shaping research, interpreting data and presenting a compelling story.
• The ability to communicate insights clearly, influence senior stakeholders and build strong working relationships.

  This is an opportunity to work closely with the teams shaping the future of our beer brands and make insights matter in the decisions that follow.

  Shape the future of Lion's beer brands by turning consumer insight into ideas that influence strategy, innovation and growth.

  We're a certified B Corp, which means we care about people, planet and purpose- not just profit. We're committed to diversity, equity and inclusion, and we celebrate the unique perspectives that help us grow and innovate. We intentionally embrace difference and cultivate belonging every day, whether through our investment in our Reconciliation journey through our Innovate RAP, our commitment to gender pay equity or providing progressive people policies.

  If you need specific support or accessibility adjustments at any stage of the recruitment process, please let us know at ***************@lionco.com so we can make sure that your recruitment process is fair and we enable you to shine. This includes tailored support for First Nations people, individuals with disabilities, those who are neurodivergent, and people who identify as transgender or gender diverse as we understand the unique challenges and concerns you may face.