In-House Performance Media Lead

Gumtree Group Australia; Australia; Hybrid; AUD 120,000 - 170,000; Full time

Benefits offered by this job

Hybrid work

Health insurance allowance

20 weeks parental leave

12 weeks for secondary caregivers

Paywise pre-tax benefits

Learning & Development budget

Birthday off

Team events & socials

Sonder wellbeing access

Job summary

Gumtree Group Australia is seeking a Performance Media Manager to lead paid media activation within our in-house media team. You will own channel planning, campaign activation, optimisation and reporting across paid search, social, programmatic and video, balancing immediate outcomes with longer-term brand growth.

You’ll collaborate with Marketing, Motors, Advertising, Product & Technology, and Data & Analytics, leading the day-to-day delivery of media for dealers, advertisers and partners.

Qualifications

• 3-5+ years of hands-on experience in performance or digital media at agency or client side.
• Experience with multi-channel budgets and campaign activation across search, social, programmatic and video.
• Strong understanding of first-party data activation and CDPs.

Responsibilities

• Translate annual media strategy into quarterly and campaign-level plans, budgets and forecasts.
• Own budget pacing and optimization to grow lead volume and reduce cost per lead.
• Lead end-to-end delivery of media products, from setup to reporting, and collaborate with cross-functional teams.

Skills

Google Ads

Meta Ads Manager

Programmatic advertising

Video advertising

First-party data

CDP

Data-driven decision making

Team leadership

Budget management

Analytics & reporting

Tools

Google Ads platform

Meta Ads Manager

Programmatic platforms

Job description

Gumtree Group Australia is seeking a Performance Media Manager to lead paid media activation within our in-house media team. You will own channel planning, campaign activation, optimisation and reporting across paid search, social, programmatic and video, balancing immediate outcomes with longer-term brand growth.

You’ll collaborate with Marketing, Motors, Advertising, Product & Technology, and Data & Analytics, leading the day-to-day delivery of media for dealers, advertisers and partners.