Growth Marketing Manager – Subscriptions & Campaigns

Private Media; Sydney; Hybrid; AUD 120,000 - 135,000; Full time

Benefits offered by this job

Hybrid work arrangement

Office in Sydney or Melbourne

Competitive salary

Superannuation

Job summary

Private Media is seeking a Marketing Manager to lead end-to-end marketing campaigns that drive audience growth, attract and retain subscribers, and promote events, webinars and industry awards.

This hands-on, strategic role blends creative ideation with data-driven decision-making, owning execution from concept to delivery and optimisation. You'll be part of a collaborative, flexible team with two days per week in our Sydney or Melbourne office.

Qualifications

• 5+ years in campaign management with end-to-end ownership from concept to delivery and optimisation.
• Experience in a subscription-based digital business or digital agency is highly regarded.
• Proven ability to manage multiple campaigns with strong prioritisation.
• Excellent copywriting skills for email, social, and web.

Responsibilities

• Design end-to-end campaign plans covering channel strategy, copy, creative direction and sequencing.
• Deliver campaigns to hit subscriber acquisition and paid conversion targets, flagging risks or budget needs early.
• Plan and deliver event campaigns to drive awareness and ticket sales.
• Manage campaign delivery across email, social, paid media and owned web; brief design team and write copy.
• Set measurable KPIs, adjust campaigns in-flight and produce wrap reports.
• Provide input on paid media spend, targeting and channel mix, and propose new campaigns each quarter.

Skills

Campaign management

Copywriting

Digital marketing

Data-driven

Stakeholder communication

Prioritisation

Tools

Google Analytics

CRM systems

Email marketing platforms

Social media advertising platforms

Job description

Private Media is seeking a Marketing Manager to lead end-to-end marketing campaigns that drive audience growth, attract and retain subscribers, and promote events, webinars and industry awards.

This hands-on, strategic role blends creative ideation with data-driven decision-making, owning execution from concept to delivery and optimisation. You'll be part of a collaborative, flexible team with two days per week in our Sydney or Melbourne office.