Growth-Focused Product Marketing Lead

Sharp & Carter; Victoria; On-site; AUD 140,000 - 190,000; Full time

Job summary

Sharp & Carter's client is seeking a Senior Product Marketing Lead to own marketing across a diverse portfolio of consumer services and emerging technology solutions. You will shape product positioning and go-to-market plans, aligning marketing investment with demand, capacity and revenue goals.

You'll work closely with senior stakeholders across Sales, Operations, Digital and Data, translating performance insights into impactful campaigns and future investment decisions.

Qualifications

• Senior marketer responsible for marketing across consumer services and technology solutions.
• Translate marketing investment into qualified leads, quotes and revenue.
• Work with Sales, Operations, Digital and Data teams to improve acquisition.
• Lead product positioning, go-to-market planning and campaigns.

Responsibilities

• Develop product marketing strategies, positioning and value propositions.
• Translate objectives into marketing plans aligned to revenue and ROI.
• Monitor performance and adjust investment across service lines.
• Lead GTM planning and integrated campaigns across portfolio.
• Lead a small team and influence stakeholders.

Job description

Sharp & Carter's client is seeking a Senior Product Marketing Lead to own marketing across a diverse portfolio of consumer services and emerging technology solutions. You will shape product positioning and go-to-market plans, aligning marketing investment with demand, capacity and revenue goals.

You'll work closely with senior stakeholders across Sales, Operations, Digital and Data, translating performance insights into impactful campaigns and future investment decisions.