Growth-Driven Marketing Manager for Auto Retail

Glory EV Group Pty Ltd; Melbourne; On-site; AUD 90,000 - 120,000; Full time

Job summary

Glory EV Group Pty Ltd in Melbourne is seeking a Marketing Manager to drive growth through strategic campaigns, lead generation, and brand development. You will manage external agencies, coordinate digital and on-site marketing, and collaborate with the sales team to deliver measurable results.

The role requires a tertiary degree in Marketing or related field and 2+ years in marketing management, preferably in automotive retail or a sales-driven environment.

Qualifications

• A tertiary degree in Marketing, Digital Marketing, Communications, Business, or a related field.
• Demonstrated 2+ experience in marketing manager roles, preferably in automotive retail.
• Strong knowledge of Google Ads, Meta Ads, SEO, social media, and website analytics.
• Experience managing external marketing agencies, advertising budgets, and campaigns.
• Proven ability to generate leads and analyse marketing data to improve campaigns.
• Excellent communication, negotiation, project management, and analytical skills.
• Hands-on, commercially focused approach with ability to work independently and with teams.

Responsibilities

• Marketing Strategy: Develop and implement plans aligned with sales targets and growth.
• Agency Management: Oversee external agencies, set objectives, review performance and spend.
• Digital Marketing: Manage Google Ads, Meta Ads, SEO, social media, and listings.
• On-Site Marketing: Plan dealership promotions, events, displays, and local activities.
• Lead Gen & Sales: Create campaigns to generate inquiries and boost conversions.
• Brand & Content: Oversee ads, photography, videos, social content, and branding.
• Budget & Reporting: Manage budgets and report on leads, cost per lead, ROI.
• Continuous Improvement: Monitor competitors and identify new opportunities.

Skills

Marketing strategy

Agency management

Digital marketing

Lead generation

Brand management

Budgeting & reporting

Analytics

Communication

Education

Bachelor's degree in Marketing

Tools

Google Ads

Meta Ads

SEO

Website analytics

Job description

Glory EV Group Pty Ltd in Melbourne is seeking a Marketing Manager to drive growth through strategic campaigns, lead generation, and brand development. You will manage external agencies, coordinate digital and on-site marketing, and collaborate with the sales team to deliver measurable results.

The role requires a tertiary degree in Marketing or related field and 2+ years in marketing management, preferably in automotive retail or a sales-driven environment.