Growth Architect for AI Platform GTM

Software Co ?; Sydney; On-site; AUD 180,000 - 280,000; Full time

Job summary

Software Co in Sydney is seeking a Go-To-Market & Growth Leader to build and scale category-defining platforms. You will own the entire GTM engine across multiple products, working with founders, product teams, and AI engineers to turn bold ideas into market leaders.

This builder’s role emphasizes designing end-to-end GTM, performance marketing, blitzscaling, and growth analytics. You’ll define ICPs, pricing, channels, and KPIs, while leading a team to drive measurable outcomes with autonomy and

Qualifications

• Proven track record of scaling products or companies through digital growth.
• Deep expertise in Google and Meta ecosystems (paid + organic).
• Experience managing significant ad budgets with strong ROI discipline.
• Strong understanding of funnels, conversion psychology, and growth loops.
• Data-driven, yet creatively aggressive.
• Comfortable operating in high-speed, high-ownership environments.
• Obsessed with outcomes—not activity.

Responsibilities

• Design and execute end-to-end GTM strategies for new and existing platforms.
• Define ICPs, positioning, pricing strategy, and channel mix.
• Launch products with speed, clarity, and impact.
• Build and scale performance marketing engines across Google Ads, Meta, and other channels.
• Own growth stack, tracking, attribution, and funnel analytics.
• Define KPIs across CAC, LTV, conversion rates, retention.
• Lead creative strategy and develop messaging that drives action.
• Collaborate with design and content teams to produce world-class assets.
• Scale teams to support growth ambitions.

Skills

Growth scaling

Google ecosystem

Meta ecosystem

Ad budget management

Funnel optimization

Data-driven

High-speed execution

Tools

Google Ads

Meta Ads

Analytics & attribution

Job description

Software Co in Sydney is seeking a Go-To-Market & Growth Leader to build and scale category-defining platforms. You will own the entire GTM engine across multiple products, working with founders, product teams, and AI engineers to turn bold ideas into market leaders.

This builder’s role emphasizes designing end-to-end GTM, performance marketing, blitzscaling, and growth analytics. You’ll define ICPs, pricing, channels, and KPIs, while leading a team to drive measurable outcomes with autonomy and