Global Brand Growth Manager

PepsiCo Inc.; North Sydney; Sur place; AUD 120 000 - 150 000; Plein temps

Avantages offerts par ce poste

Annual bonus

Car allowance p.a.

Discounts on Scoopon, Luxury Escapes,

Discounts on Asahi Beverages portfolio

Generous leave options (wellness, 2020

Lease Plan

Discounted private health insurance

Financial coaching

Counselling sessions

Flu vaccinations

Skin checks

Professional development programs

Global career opportunities

Résumé du poste

PepsiCo Inc. is seeking a Smith’s Brand Manager in North Sydney to drive growth across the Smith’s portfolio, translating consumer insights into focused strategies and high-quality execution.

You will own portfolio growth platforms, partner with Masterbrand leaders and PepsiCo specialist functions to deliver integrated plans across brand, innovation, media, and shopper activation. Internal progression opportunities are available.

Qualifications

• 5+ years’ FMCG marketing experience with ownership of brands or growth projects.
• Ability to translate consumer, category and commercial insights into focused brand/portfolio choices and executable AOPs.
• Strong understanding of CPG economics, customer dynamics, P&L drivers and marketing ROI.
• Strong analytical capability across scanner data, panel data, brand health and media metrics.
• Experience briefing and leading creative, media, digital and shopper programs.

Responsabilités

• Drive portfolio and brand growth across Smith's portfolio areas.
• Own strategy and performance of assigned Smith’s portfolio areas and identify opportunities to grow penetration and profitability.
• Lead Integrated Commercial Planning (ICP) and Annual Operating Plan (AOP) development.
• Translate insights into where-to-play and how-to-win choices with a three-year roadmap and annual plans.
• Shape portfolio architecture and Revenue Growth Management (RGM) decisions with cross-functional partners.
• Partner with Global teams to deliver consumer-led innovation and renewal programs.
• Deliver integrated Total Connections Planning (TCP) with Masterbrand and media/digital teams.
• Mobilize cross-functional teams and ensure clear decisions, owners, risks and next actions.

Connaissances

Brand strategy

Portfolio growth

Integrated Planning

RGM basics

Data analysis

Creative/Media briefing

Cross-functional leadership

Team mobilization

Description du poste

PepsiCo Inc. is seeking a Smith’s Brand Manager in North Sydney to drive growth across the Smith’s portfolio, translating consumer insights into focused strategies and high-quality execution.

You will own portfolio growth platforms, partner with Masterbrand leaders and PepsiCo specialist functions to deliver integrated plans across brand, innovation, media, and shopper activation. Internal progression opportunities are available.