Flexible SEO Copywriter for Deals & Growth

Are Media Pty Ltd; Sydney; Hybrid; AUD 70,000 - 95,000; Full time

Benefits offered by this job

Additional paid leave

Paid parental leave

Learning & development

Wellbeing program

Exclusive benefits

Inclusive culture

Job summary

Are Media is seeking an experienced SEO Copywriter to lead deals content optimisation. You’ll use keyword research, search intent and performance insights to drive organic growth across shopping and deals content. This is a 12-month maximum term opportunity within the Audience team.

Collaborate with editorial and product teams to improve search visibility, improve rankings, CTR and revenue attribution, and align content with user needs and conversion goals.

Qualifications

• Proven track record in increasing organic rankings, traffic and conversions.
• Strong knowledge of keyword research and search intent.
• Experience with on-page SEO, internal linking and content optimisation.
• Able to use analytics tools to diagnose performance and drive content improvements.

Responsibilities

• Drive SEO performance through keyword research and content optimisation.
• Improve existing content by analysing rankings, CTRs, and revenue attribution.
• Create search-led content targeting valuable terms with original research and expert quotes.
• Optimise the click-to-merchant journey by aligning content with user needs.

Skills

SEO

Keyword research

Content optimisation

Analytics tools

EEAT principles

Tools

Google Analytics

SEMrush

Ahrefs

Job description

Are Media is seeking an experienced SEO Copywriter to lead deals content optimisation. You’ll use keyword research, search intent and performance insights to drive organic growth across shopping and deals content. This is a 12-month maximum term opportunity within the Audience team.

Collaborate with editorial and product teams to improve search visibility, improve rankings, CTR and revenue attribution, and align content with user needs and conversion goals.