Email & CRM Marketing Coordinator — Hybrid Campaigns & Automation

PVH Corp.; Sydney; Híbrido; AUD 70.000 - 90.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Discounts on Calvin Klein, TOMMY HILIF

Hybrid working arrangement

Headspace membership

Referral bonus

Employee Assistance program

Parental leave

Descripción de la vacante

PVH is seeking an Email & CRM Marketing Coordinator to own end-to-end CRM campaigns (email and SMS) from Sydney-based Head Office. The role offers a hybrid work arrangement and a fixed-term contract ending January 2028.

You will collaborate with stakeholders across the business to deliver engaging campaigns, manage audiences, and ensure compliance while driving loyalty and commercial performance.

Formación

• 2-3 years' experience in CRM, email marketing, digital marketing or E-Commerce.
• Bachelor's degree in Marketing, Communications, Data Analytics or a related discipline.
• Experience managing high-volume email campaigns, including A/B testing, triggered messaging and marketing automation.
• Hands-on experience with Salesforce Marketing Cloud; Journey Builder and Salesforce Data Cloud desirable.
• Strong attention to detail, organisational and analytical skills, with the ability to manage multiple deadlines and priorities.
• Confidence using Excel, PowerPoint and project management tools such as Asana or Jira.
• Ability to manage ad hoc projects while maintaining ongoing deliverables and KPIs.

Responsabilidades

• Manage the CRM campaign calendar, coordinating offers, content, assets, audiences, approvals and deadlines with cross-functional teams.
• Build, test, schedule and deploy email (EDM) and SMS campaigns in Salesforce Marketing Cloud.
• Monitor campaign deployments, resolve routine issues and ensure campaign accuracy.
• Activate approved customer audiences using Salesforce Data Cloud and Marketing Cloud.
• Complete thorough quality assurance across content, links, imagery, personalisation, tracking and audience logic before deployment.
• Prepare regular campaign reporting, identify trends and recommend opportunities to improve engagement and commercial performance.
• Plan and execute A/B testing across subject lines, timing, creative, content, offers and audiences.
• Support customer lifecycle programs, including onboarding, retention, repeat purchase, win-back and member communications.
• Support loyalty initiatives, marketing automation and assigned CRM projects, including journey builds, audits and documentation.
• Ensure compliance with privacy, consent, ACCC, data handling and brand requirements, escalating risks where required.

Conocimientos

CRM management

Email marketing

A/B testing

Data analytics

Salesforce Marketing Cloud

Journey Builder

Excel

PowerPoint

Asana or Jira

Educación

Bachelor's degree in Marketing/Communications/Data Analytics

Herramientas

Salesforce Marketing Cloud

Jira

Asana

Descripción del empleo

PVH is seeking an Email & CRM Marketing Coordinator to own end-to-end CRM campaigns (email and SMS) from Sydney-based Head Office. The role offers a hybrid work arrangement and a fixed-term contract ending January 2028.

You will collaborate with stakeholders across the business to deliver engaging campaigns, manage audiences, and ensure compliance while driving loyalty and commercial performance.