Hybrid Digital Marketing & CRM Coordinator

Talentd Recruitment; Western Australia; Hybrid; AUD 60,000 - 80,000; Full time

Benefits offered by this job

Not-for-profit salary packaging

Corporate Health Insurance with HBF

Free employee assistance program

Professional development opportunities

Annual leave 4 weeks (full-time)

Carers/personal leave

Service awards for long standing staff

Flexible working environment

Job summary

Southern Cross Care WA is seeking a Digital Marketing Coordinator to develop and execute paid media, support marketing automation and nurture activities, and deliver meaningful customer experiences across the journey.

You will also manage the CRM platform, ensure data accuracy, support lead capture, and enable effective campaign execution, reporting, and communications from our central Rivervale office with hybrid work options.

Qualifications

• BA in Marketing or Communications is desirable.
• Minimum 3 years digital marketing experience with CRM exposure (HubSpot or similar), Google Ads, Meta, WordPress.
• Proficiency using Adobe Suite, Canva, Microsoft Office Suite and WordPress.
• Excellent digital copywriting skills and attention to detail.
• Ability to build effective stakeholder relationships and prioritise workloads.

Responsibilities

• Collaborate with Content Team to optimise website content, implement SEO best practices and monitor website performance with Google Analytics.
• Write and adapt digital copy across website, email and other channels, ensuring alignment to brand guidelines.
• Coordinate end-to-end email campaigns with segmentation, content development, automation workflows, testing, deployment and reporting.
• Manage and optimise Google Ads campaigns, Google Business Profile and other digital media channels.
• Build, manage and optimise Meta campaigns within approved budgets.
• Build relationships with external suppliers such as agencies, designers, printers and photographers.

Skills

Digital marketing

CRM platforms

HubSpot

Google Ads

Meta Ads

WordPress

Adobe Suite

Copywriting

Stakeholder mgmt

Education

BA in Marketing or Communications (desirable)

Tools

HubSpot

Google Ads

Meta

WordPress

Adobe Suite

Canva

Microsoft Office

Google Analytics

Job description

Southern Cross Care WA is seeking a Digital Marketing Coordinator to develop and execute paid media, support marketing automation and nurture activities, and deliver meaningful customer experiences across the journey.

You will also manage the CRM platform, ensure data accuracy, support lead capture, and enable effective campaign execution, reporting, and communications from our central Rivervale office with hybrid work options.