Ecommerce Manager

Hello Search; Gold Coast City; On-site; AUD 90,000 - 120,000; Full time

Job summary

Hello Search on the Gold Coast is seeking an experienced Ecommerce Manager to own the ecommerce function and drive growth across the full funnel. Working directly with founders, you’ll shape strategy, own Shopify operations, and lead performance marketing and CRM initiatives.

This broad, hands-on role spans ecommerce, paid media, CRO, retention and trading, with scope to build a team as the business scales internationally.

Qualifications

• 5+ years across e-commerce, digital growth or performance marketing.
• Experience with a DTC consumer brand.
• Excellent Shopify knowledge.
• Hands-on Meta and Google Ads experience.
• Strong CRO, acquisition and retention understanding.
• Klaviyo and lifecycle marketing experience.
• Commercial mindset with data-driven decision making.
• Ability to operate autonomously with founders.

Responsibilities

• Own overall ecommerce strategy and trading performance.
• Manage Shopify merchandising and conversion optimisation.
• Lead paid media across Meta and Google.
• Drive acquisition, retention and the customer journey.
• Own CRM, lifecycle marketing and Klaviyo.
• Forecasting, reporting and commercial performance.
• Improve creative performance and conversion opportunities.
• Scale growth across international markets.

Skills

e-commerce

paid media

CRO

lifecycle marketing

Klaviyo

data-driven

autonomous

Tools

Shopify

Job description

Want to take real ownership of ecommerce growth rather than just one piece of it?

I’m partnering with a growing Australian consumer brand looking for an experienced Ecommerce Manager to take ownership of its ecommerce function and help drive its next stage of growth.

Working directly with the founders, you’ll have genuine ownership across ecommerce and the autonomy to identify what needs improving, shape the strategy and make it happen.

This is a broad, hands-on role spanning ecommerce, paid acquisition, CRO, retention and trading, with the opportunity to build out a team around you as the business continues to scale.

What you’ll own

• Overall e-commerce strategy and trading performance
• Shopify, merchandising and conversion optimisation
• Hands-on paid media across Meta and Google
• Acquisition, retention and the customer journey
• CRM, lifecycle marketing and Klaviyo
• Forecasting, reporting and commercial performance
• Creative performance and opportunities to improve conversion
• Continued growth across international markets

You’ll be looking at the full funnel, understanding what’s working, what isn’t and where the biggest opportunities are, then turning those insights into action.

What we’re looking for:

• 5+ years across e-commerce, digital growth or performance marketing
• Strong experience within a DTC consumer brand
• Excellent Shopify knowledge
• Hands-on experience running Meta and Google Ads
• Strong understanding of CRO, acquisition and retention
• Klaviyo and lifecycle marketing experience
• A commercial mindset and confidence working with performance data
• The ability to operate autonomously and work directly with founders

Experience within fashion, apparel, lifestyle, beauty or another brand-led consumer business would be particularly relevant, while experience growing DTC brands across international markets would be highly regarded.

The culture is relaxed, entrepreneurial and focused on outcomes. They’re looking for someone who can take ownership, make good decisions and get things done, without unnecessary layers or process.