Director of Sales - MICE

Hyatt

Melbourne

On-site

AUD 120,000 - 180,000

Full time

4 days ago
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Benefits offered by this job

Employee Assistance Program
Opportunities for career development
Dynamic and supportive work env.
Discounts on accommodation and dining
Free on-site Parking & Essendon Fields
Visa sponsorship opportunities

Job summary

Hyatt Place Melbourne Essendon Fields is seeking a dynamic Director of Sales - MICE to lead a team of 3 Sales Executives, securing high‑yield corporate and group accounts and driving hotel revenue. You will follow a structured sales plan, negotiate rates, host familiarisation tours, and develop strategies with marketing to grow business while upholding Hyatt standards.

The ideal candidate has hospitality or marketing experience, strong leadership, CRM knowledge (Salesforce, Opera) and excellent

Qualifications

  • Relevant degree in Hospitality, Business or Marketing is preferred.
  • Proven track record in sales or business development, especially in hospitality or MICE.
  • Understanding of hospitality industry trends, competitors and client needs.
  • Knowledge of revenue and yield management tools is valued.
  • Familiarity with Salesforce, Opera or similar CRM and office software is preferred.

Responsibilities

  • Follow a structured sales plan to secure high-yield corporate and MICE accounts.
  • Meet weekly/monthly targets for corporate room nights, MICE revenue and outlets.
  • Contribute to sales and marketing strategies to drive business growth.
  • Negotiate rates, respond to enquiries, prepare proposals, quotes and contracts.
  • Host familiarisation tours and site inspections for prospective clients.
  • Prospect and grow a portfolio of corporate and group accounts for conferencing.
  • Respond to client queries promptly and follow up to close deals.
  • Identify opportunities, represent the hotel at events and collaborate with partners.

Skills

Sales leadership
Analytics & reporting
Customer service
Communication (verbal & written)
Relationship building

Education

Bachelor's degree in Hospitality/Business/Marketing

Tools

Salesforce
Opera (Opera PMS)
Microsoft Office Suite

Job description

About Hyatt Place Melbourne Essendon Fields

Hyatt Place Melbourne Essendon Fields is Australia's first Hyatt Place hotel, perfectly positioned in the heart of Essendon Fields' retail and commercial precinct. Located steps from Essendon Fields Airport, 6 minutes from Melbourne Airport and 20 minutes from Melbourne's Central Business District (CBD), our hotel combines style, innovation and 24/7 conveniences to create an easy to navigate experience for today's multi-tasking traveler. Guests can enjoy thoughtfully designed guestrooms featuring distinct zones for sleep, work and play, and free flowing social spaces that offer seamless transitions from work to relaxation.

About the Role

Hyatt Place Melbourne Essendon Fields is looking for a dynamic Director of Sales - MICE to oversee MICE (Meetings, Incentives, Conferences, and Exhibitions) sales. This role, manages a team of 3 Sales Executive focusing on building strong client relationships, securing high-yielding corporate and group accounts, and driving hotel revenue through strategic and proactive sales efforts.

Main Responsibilities
  • Follow a structured sales plan to secure high-yield corporate and MICE accounts, boosting occupancy and revenue.
  • Meet weekly and monthly targets for corporate room nights, MICE revenue and hotel outlet sales as per the budget.
  • Contribute to the development and execution of sales and marketing strategies to drive business growth.
  • Negotiate rates, respond to enquiries, prepare proposals, quotes and contracts.
  • Host familiarisation tours and site inspections for prospective clients, aligning with Hyatt brand standards.
  • Proactively prospect and grow a portfolio of corporate and group accounts for conferencing and accommodation.
  • Respond to client queries promptly and ensure timely follow-ups to close deals successfully.
  • Identify new business opportunities, represent the hotel at events, collaborate with partners and assist with promotional campaigns to drive revenue.
  • Relevant degree in Hospitality, Business or Marketing is an advantage.
  • Proven track record in a sales or business development, particularly in the hospitality or MICE (Meetings, Incentives, Conferences, and Exhibitions) sectors.
  • Understanding of the hospitality industry including market trends, competitor activities and client needs.
  • Knowledge of revenue and yield management including related tools is highly regarded.
  • Familiarity with technology including Microsoft Office Suite and CRM systems (Salesforce, Opera).
  • Strong analytical and reporting skills.
  • Strong leadership experience and skills.
  • Excellent verbal and written skills with the ability to focus on accuracy and detail.
  • Exceptional customer service skills with the ability to foster and maintain professional relationships both internally and externally to the hotel.
What we offer
  • Employee Assistance Program
  • Opportunities for career development and growth
  • A dynamic and supportive work environment
  • Discounts on accommodation and dining at Hyatt properties worldwide
  • Free on-site Parking & Essendon Fields Precinct Discounts
  • Sponsorship Opportunties available: future employer sponsored 482 or 186 visas available

Hyatt is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

When applying for a position working at a Hyatt hotel, you are pursuing an opportunity to join a culture built on caring and attentive colleagues who have a passion for providing efficient service and creating meaningful experiences. Our values are the guiding principles for our success, giving us the opportunity to open over 1,350 properties worldwide. Our values of Empathy, Integrity, Respect, Inclusion, Experimentation and Wellbeing are at the core of what we do. Our family atmosphere is what keeps our associates highly engaged.

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