Director of Marketing

Brandt Tractor; Ballarat; Sur place; AUD 140 000 - 200 000; Plein temps

Avantages offerts par ce poste

Competitive salary

Development opportunities

Advancement opportunities

Employee assistance

Great environment

Résumé du poste

Brandt Tractor is seeking a Marketing Director to lead our creative, advertising, and communications across Australia and New Zealand. You will drive brand strategy, oversee campaigns, events, and content while guiding a multi-skilled team in agriculture, construction, forestry, turf, golf and rural living sectors.

You will partner with operations and external vendors, coordinate tradeshows and field days, and champion community investment and PR to strengthen Brandt’s market leadership and

Qualifications

• 10+ years in marketing, communications or related field.
• 5+ years of people management experience.
• Strong written and verbal communication skills.
• Good organization and time management.
• Willingness to travel occasionally.

Responsabilités

• Develop and execute Brandt’s communication and advertising strategies for Australia and New Zealand.
• Enhance lead generation and customer acquisition across sectors: Agriculture, Construction, Forestry, Turf, Golf.
• Oversee internal creative teams and manage external vendors.
• Plan and support tradeshows, field days, demos, and industry events with strong brand presence.
• Support community investment plans for each location.
• Align strategy with business objectives and customer/community goals.
• Develop and execute public relations strategies to raise brand awareness.
• Collaborate with the Canada team on strategy alignment and website improvements.
• Other duties as required.

Connaissances

Marketing leadership

People management

Written communication

Verbal communication

Time management

Travel readiness

Description du poste

ARE YOU LOOKING FOR THAT NEXT STEP IN YOUR CAREER?

Brandt is looking for an outstanding individual to lead our creative, advertising, and communications efforts as the Marketing Director.

What we offer:

• Competitive salary.
• Opportunity to be pivotal in the growth and success of our Business.
• Ongoing Training & Development
• Advancement Opportunities within the organisation
• Employee Assistance Program
• Great working environment

About the role:

The Director of Marketing will lead a team of multi-skilled marketing professionals across Australia and New Zealand in the agriculture, construction, forestry, turf, golf and rural living sectors. They will be tasked with building a stronger brand through strategic advertising campaigns, important regional and local events, internal communications, content marketing, community investment and more.

Tasks and responsibilities include:

• Develop and execute Brandt’s communication and advertising strategies for Australia and New Zealand.
• Enhance lead generation and drive customer acquisition across all business sectors, including Agriculture, Construction, Forestry, Turf, and Golf.
• Oversee internal creative teams and manage relationships with external creative vendors.
• Collaborate with operations to effectively plan and support tradeshows, field days, demo days, and other industry events, ensuring a strong brand presence.
• Support operations in creating and maintaining robust community investment plans for each location.
• Implement a cohesive strategy that aligns our business objectives with the goals of our customers and communities.
• Proactively develop and execute public relations strategies to increase brand awareness and understanding within the communities we serve.
• Work closely with the Canadian team to ensure strategy alignment, address website improvements and bug fixes, and manage ongoing maintenance and continuous improvement efforts.
• Other duties as required.

About you:

• 10+ years of experience in a marketing, communications, or related field.
• 5+ years of people management experience.
• Strong communication skills both written and verbal.
• Good organization and time management skills.
• Willingness to travel from time to time.

About Us:

Brandt is a world-leading equipment dealer, powered by iconic brands and unrivalled support with dealerships across Australia, New Zealand and Canada. Brandts mission is focused on enabling customer success by providing practical and reliable equipment solutions and support. Customers count on Brandt to keep them moving forward, with remarkable customer service and industry-leading brands such as John Deere.

Brandt is growing with over 600 employees across Australia and New Zealand and counting, we are an industry leader in supporting our local communities and farmers with any agricultural equipment needs.