Digital Marketing Associate - Loyalty & Engagement (6m)

Publicly Posted; Melbourne; On-site; AUD 56,000 - 78,000; Full time

Benefits offered by this job

Mentorship program

Training & development

Flexible work options

Parental leave support

Job summary

KordaMentha is seeking an Associate for a 6-month contract based in our Melbourne CBD office. The role supports digital customer engagement and retention campaigns, using Adobe Campaign, Target and Audience Manager to improve loyalty and conversions.

You will collaborate across teams, optimise campaigns, and advance the customer loyalty strategy with data-driven insights. A bachelor’s degree in Marketing and 3–5 years in digital marketing are preferred.

Qualifications

• Relevant bachelor’s degree in Marketing or Digital Marketing.
• 3–5 years’ experience in digital marketing or a similar role.
• Experience with optimisation, campaign or content-focused roles.
• Proficiency with Adobe Experience Cloud tools is preferred.
• Experience with eDM platforms and data-driven campaigns.

Responsibilities

• Develop and apply an optimisation framework to tests across engagement campaigns.
• Collaborate with client teams and external partners for data integration.
• Review and optimise retention campaigns and activities.
• Advise campaign teams on developing tests and experiments.
• Interpret research to support optimisation activities.
• Facilitate cross-team discussions to share insights and actions.
• Report on optimisation activities and KPIs on a regular basis.
• Coach and support team members in driving outcomes.

Skills

Digital marketing

Campaign optimisation

Stakeholder management

Data-driven decision making

Education

Bachelor's degree in Marketing or Digital Marketing

Tools

Adobe Campaign

Adobe Target

Adobe Audience Manager

Adobe Analytics

Journey Optimiser

Real Time CDP

CJA

Job description

KordaMentha is seeking an Associate for a 6-month contract based in our Melbourne CBD office. The role supports digital customer engagement and retention campaigns, using Adobe Campaign, Target and Audience Manager to improve loyalty and conversions.

You will collaborate across teams, optimise campaigns, and advance the customer loyalty strategy with data-driven insights. A bachelor’s degree in Marketing and 3–5 years in digital marketing are preferred.