Customer Data Enablement Lead — Strategy & AI Personalisation

Mecca Brands; City of Melbourne; On-site; AUD 180,000 - 240,000; Full time

Benefits offered by this job

Professional development programs

Health and well-being initiatives

Reward and recognition programs

Product allowance

Job summary

MECCA Brands is seeking a Customer Data Enablement Lead for a 12-month fixed term. You will own the strategy and solution design for capturing, connecting, and activating customer data across loyalty, personalisation, and marketing.

You’ll lead a team of three and get hands-on with SQL, Lumos, Snowflake, and Salesforce Marketing Cloud to shape segmentation and customer intelligence. You will partner with Architecture and Business teams to translate priorities into capabilities and define the

Qualifications

• Hands-on data platform experience in an omnichannel retail context.
• Proven ability to design end-to-end customer data solutions.
• Strong stakeholder management and cross-functional collaboration.

Responsibilities

• Own the strategy and solution design for customer data across loyalty and personalisation.
• Lead and develop a team of three Audience Specialists.
• Hands-on SQL to analyse datasets and shape segmentation and audiences.
• Define and maintain a forward-looking customer data roadmap.

Skills

SQL

Stakeholder management

Solution design

Strategy & roadmapping

Tools

Lumos

Snowflake

Salesforce Marketing Cloud

Job description

MECCA Brands is seeking a Customer Data Enablement Lead for a 12-month fixed term. You will own the strategy and solution design for capturing, connecting, and activating customer data across loyalty, personalisation, and marketing.

You’ll lead a team of three and get hands-on with SQL, Lumos, Snowflake, and Salesforce Marketing Cloud to shape segmentation and customer intelligence. You will partner with Architecture and Business teams to translate priorities into capabilities and define the