Senior Customer Data Enablement Lead

Mecca Brands

Richmond Shire

On-site

AUD 150,000 - 190,000

Full time

8 days ago
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Benefits offered by this job

Professional development programs
Health and well-being initiatives
Reward and recognition programs
Bonus and incentive programs
Quarterly product allowance
Generous product discount

Job summary

MECCA Brands is seeking a Customer Data Enablement Lead for a 12-month fixed-term opportunity. This senior, hands-on role shapes how customer data becomes richer intelligence and more personalised experiences.

You'll lead strategy and solution design, manage a team of three Audience Specialists, and work with Lumos, our data warehouse, and Salesforce Marketing Cloud to analyse datasets, shape segmentation, and drive customer intelligence.

Qualifications

  • Strong technical experience across data platforms and tools.
  • Experience in customer intelligence, martech or similar environments.
  • 2+ years in data warehouse environments (e.g. Snowflake) and with Lumos.
  • Hands-on SQL skills for querying and manipulating datasets.
  • Proven end-to-end solutioning and stakeholder management.
  • Ability to explain technical concepts to non-technical audiences.
  • Genuine commercial acumen in a technical role.

Responsibilities

  • Own the strategy and solution design for capturing, connecting and activating customer data across loyalty, personalisation and marketing.
  • Lead and develop a team of three - Senior Audience Specialist, Audience Specialist and Associate.
  • Get hands-on with SQL and data platforms to analyse datasets and shape segmentation and audiences.
  • Partner with Architecture and Business stakeholders to define solution approaches and deliver end-to-end data initiatives.
  • Translate priorities into clear customer data capabilities and requirements.
  • Shape a forward-looking customer data roadmap including AI-enabled personalisation.
  • Connect data capability to Voice of Customer, NPS and broader outcomes.
  • Champion data governance, privacy and responsible use of customer data.

Skills

SQL
Data governance
Stakeholder management
Solution design
Team leadership
Commercial acumen
Communication

Tools

Salesforce Marketing Cloud
Snowflake
Lumos
ERP systems

Job description

MECCA Brands is seeking a Customer Data Enablement Lead for a 12-month fixed-term opportunity. This senior, hands-on role shapes how customer data becomes richer intelligence and more personalised experiences.

You'll lead strategy and solution design, manage a team of three Audience Specialists, and work with Lumos, our data warehouse, and Salesforce Marketing Cloud to analyse datasets, shape segmentation, and drive customer intelligence.

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