Business Development Representative

4Twenty Consulting; City of Melbourne; On-site; AUD 70,000 - 90,000; Full time

Job summary

4Twenty Consulting is partnering with a fast-growing Australian AI technology company expanding its Melbourne commercial team. The Business Development Representative will be one of the first contacts for prospective customers, handling inbound leads, qualifying opportunities and booking demonstrations for the Account Executive team.

You will engage with marketing campaigns, partnerships and other inbound channels, with coaching from SaaS sales leaders and potential fast progression into an

Qualifications

• Experience in SaaS or technology sales is preferred.
• Able to qualify opportunities and manage inbound/outbound leads.
• Comfortable speaking with marketing managers, ecommerce leaders and growth executives.
• Willingness to learn SaaS sales, AI and digital advertising.

Responsibilities

• Contact inbound leads quickly and professionally.
• Qualify prospects based on activity, challenges and buying intent.
• Book product demonstrations for the Account Executive team.
• Maintain CRM data and follow-up on opportunities.
• Collaborate with Marketing to feedback on lead quality and messaging.
• Develop knowledge of SaaS sales and digital advertising.

Skills

Communication

Phone sales

Lead qualification

Tools

CRM

Job description

We are partnering with one of Australia’s fastest-growing AI technology companies as it expands its Melbourne commercial team.

The business has developed an AI advertising platform that helps brands produce, launch and optimise digital advertising at scale.

This platform enables marketing teams to transform campaign ideas and existing brand assets into hundreds of on-brand, performance-ready ad variations in minutes. The technology can publish directly to major advertising platforms, analyse performance and use those insights to improve future creative.

The business has already achieved significant momentum:

• Grown ARR fivefold in six months
• Raised close to $16 million in funding
• Reached a reported valuation of approximately $100 million
• Signed more than 300 ecommerce brands across Australia and North America
• Produced more than 280,000 digital advertisements
• Supported over $320 million in advertising spend
• Established partnerships and integrations across major advertising and ecommerce platforms
• Expanded internationally with a growing presence in the United States

This is an opportunity to join an Australian AI company at a genuine inflection point, with proven demand, strong financial backing and ambitious global plans.

The opportunity

As a Business Development Representative, you will be one of the first people prospective customers speak with.

The business currently generates a strong volume of leads through its website, marketing campaigns, partnerships and other inbound channels. Your initial focus will be contacting these prospects, understanding their requirements, confirming their interest and booking qualified demonstrations for the Account Executive team.

This is not a role where you will spend every day searching for completely cold prospects. You will have access to a healthy flow of existing leads and market interest. However, the company wants someone who is comfortable picking up the phone, starting conversations and creating opportunities when required.

You will receive direct coaching from experienced SaaS sales leaders and learn how to qualify opportunities, understand customer problems and communicate the commercial value of an AI platform.

For someone who performs, there is a clear and potentially fast progression pathway into an Account Executive position.

What you’ll be doing

• Contact inbound leads quickly and professionally
• Qualify prospects based on their advertising activity, challenges, requirements and buying intent
• Book high-quality product demonstrations for the Account Executive team
• Re-engage older leads and prospects who have previously expressed interest
• Conduct targeted outbound activity into relevant ecommerce, marketing and consumer brands
• Speak with marketing managers, ecommerce leaders, performance marketers and growth executives
• Explain the platform’s value clearly and create interest in a full product demonstration
• Research target accounts and identify the appropriate decision-makers
• Maintain consistent calling, email and LinkedIn activity
• Manage lead follow-up and ensure promising opportunities do not go cold
• Maintain accurate activity and prospect information within the CRM
• Work closely with Account Executives to improve qualification and meeting conversion
• Partner with Marketing to provide feedback on lead quality, messaging and campaign performance
• Develop your knowledge of SaaS sales, artificial intelligence and digital advertising
• Contribute to the processes and culture of a growing commercial team

What we’re looking for

You will be ambitious, confident and motivated by the opportunity to build a long-term career in technology sales.