AI-First Marketing Ops Lead – Marketo Expert

Peabody Energy, Inc.

Mudgee

Remote

AUD 120,000 - 150,000

Full time

4 days ago
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Benefits offered by this job

Remote-first environment

Job summary

Employment Hero is seeking a Marketing Operations Specialist to lead our Marketo-driven marketing engine in a remote-first setup. You will architect autonomous, AI-assisted workflows to replace manual processes and reduce friction across campaigns and data flows.

The role emphasizes system uptime, data hygiene, and scalable processes across marketing and sales integrations. You will work with cross-functional teams to overhaul and simplify the Marketo instance, drive optimization, and document

Qualifications

  • 5+ years of hands-on experience managing Marketing Automation Platforms (Marketo preferred) in a fast-paced B2B environment.
  • Strong knowledge of Salesforce integration with MAPs (Marketo preferred).
  • Ability to design AI-driven workflows and automate repetitive tasks.

Responsibilities

  • Manage day-to-day operations of the Marketo instance.
  • Troubleshoot funnel routing, scoring, and sync issues between Marketo and Salesforce.
  • Drive continuous Marketo optimization and AI-powered process improvements.
  • Understand marketing, sales, and business processes to translate requirements into technical solutions.
  • Partner on high-level projects to simplify and clean the Marketo instance.
  • Oversee List Operations and data hygiene with an eye toward automation.
  • Maintain comprehensive documentation of systems and workflows.

Skills

Marketo expertise
CRM proficiency
Systems thinking
AI mindset
Operational discipline

Tools

Marketo
Salesforce

Job description

Employment Hero is seeking a Marketing Operations Specialist to lead our Marketo-driven marketing engine in a remote-first setup. You will architect autonomous, AI-assisted workflows to replace manual processes and reduce friction across campaigns and data flows.

The role emphasizes system uptime, data hygiene, and scalable processes across marketing and sales integrations. You will work with cross-functional teams to overhaul and simplify the Marketo instance, drive optimization, and document

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