Activations Director: Digital Media Strategy & Leadership

Omnicommediagroup; Sydney; Vor Ort; AUD 180.000 - 240.000; Vollzeit

Zusammenfassung

Initiative, a leading digital media agency, seeks an Activations Director to steer strategic planning, implementation, and investment across a major client portfolio. You will guide platforms for branding and performance campaigns, provide testing frameworks, and drive campaign optimisation across Programmatic, Social and Search.

You will lead a team of Activation experts, build executive relationships, and push the tech-led planning direction to deliver measurable business impact for clients

Aufgaben

• Strategic Client Leadership - Build executive-level client relationships and provide hands-on technical leadership.
• Planning & Investment - Guide platforms for branding and performance campaigns with testing frameworks and optimisations.
• Team Development & Capability - Lead, coach, and develop Activation staff with clear growth paths.
• Operational Excellence - Oversee portfolio-wide digital implementation and improve workflows.

Jobbeschreibung

Initiative, a leading digital media agency, seeks an Activations Director to steer strategic planning, implementation, and investment across a major client portfolio. You will guide platforms for branding and performance campaigns, provide testing frameworks, and drive campaign optimisation across Programmatic, Social and Search.

You will lead a team of Activation experts, build executive relationships, and push the tech-led planning direction to deliver measurable business impact for clients