Activation Manager / Performance Manager - Programmatic & Paid Social

Searchability®; City of Melbourne; On-site; AUD 110,000 - 125,000; Full time

Job summary

Searchability® is a Melbourne-based independent media agency known for its people-first culture and hands-on approach to media planning and buying. We empower our team with genuine progression paths and a trust-forward environment.

As Activation Manager you will own campaign activation across a portfolio of clients, manage bookings, trafficking and optimisation across digital channels, mentor junior staff, and help lead platform best practices as the team grows.

Qualifications

• 3+ years experience in media activation, trafficking, or campaign management.
• Hands-on platform experience across paid social and programmatic.
• Strong understanding of media metrics and ability to translate data into client-ready insights.
• Excellent communication skills, written and verbal.
• The ability to manage multiple campaigns and priorities at once.

Responsibilities

• Take ownership of campaign activation across a portfolio of clients, managing bookings, trafficking and optimisation across digital channels.
• Work closely with planners and clients to bring media strategies to life and troubleshoot in real time.
• Mentor junior activation staff and lead on platform best practice.
• Serve as a trusted point of contact for clients on delivery and performance.

Skills

Media activation

Campaign management

Paid social

Programmatic

Data-driven insights

Client communication

Tools

DV360

The Trade Desk

Meta Blueprint

Job description

• 3+ years experience in a media activation / campaign management role
• Strong platform experience across paid social and programmatic
• $115K DOE

WHO WE ARE

We are an independent media agency known for our people-first culture and hands-on approach to media planning and buying. Independently owned, we back our team to think differently and challenge convention, without the layers of bureaucracy that come with holding company life. We invest heavily in our people, offering genuine progression paths and a culture built on trust rather than micromanagement.

WHAT YOU WILL BE DOING

As our Activation Manager, you will take ownership of campaign activation across a portfolio of clients, managing bookings, trafficking, and optimisation across digital channels. You will work closely with planners and clients to bring media strategies to life, troubleshooting in real time and ensuring campaigns run smoothly from brief through to reporting. You will mentor junior activation staff, take the lead on platform best practice, and be a trusted point of contact for clients on delivery and performance. There is genuine scope here to grow into a leadership role as the team continues to expand.

YOU WILL NEED

• 3+ years experience in media activation, trafficking, or campaign management
• Hands-on platform experience across paid social and programmatic
• Strong understanding of media metrics and the ability to translate data into client-ready insights
• Excellent communication skills, written and verbal
• The ability to manage multiple campaigns and priorities at once

IT'S NICE TO HAVE

• Experience mentoring or leading junior team members
• Certifications across major ad platforms (e.g. DV360, The Trade Desk, Meta Blueprint)